We open on a house that’s dark inside only to realize that we’re looking at the interior of a dollhouse when we see a real girl outside, who looks like a giant in comparison, peering through a window. She presses a button to turn on a light inside the dollhouse. The light comes on briefly before flickering off.
She then turns and exhales, blowing out a gust of air that moves the drapes of an open window in the real house she’s in. The gust travels past the window and has a ripple effect on the outside world–wind chimes move, leaves fly about, foliage rustles. A kid on a bike notices the breeze’s effect as he sees trains and cars moving at a rapid rate and then ultimately so too do rows and rows of windmills situated in a vast field.
We hear a whirring sound as the windmill power builds. A supered message against a dark backdrop appears: “The future will be brighter.”
The spot then cuts back to the girl as we see the lights come on in the house–as well as in the dollhouse.
A supered message relates that life will indeed be brighter “when we make it green.”
An end tag appears for energy company Edison International.
This spec spot was directed, written and co-DP’d (with Kevin Gosselin) by Stewart Hendler who’s on the helming roster of Uber Content, Hollywood. Phyllis Koenig and Preston Lee executive produced for Uber Content.
Sound designer was Colbert S. Davis of Groundfloor Studios, Los Angeles.
