Boutique bicoastal production company division7–headed by co-managing directors Kamila Prokop and David Richards–has secured indie firm Champion for talent representation on the East Coast. Under the aegis of sales vets J. Patrick McElroy, Joanna Margilaj and Julie Margilaj Knips, Champion has a roster which includes not only division7 but also Drool, Florence, INSTITUTE, Landia, Lost Planet, Squeak E. Clean Studios and Trevor….
Great Guns USA has formed a partnership with THICK and THIN–the indie firm founded by Bobby Rowe and Sabrina Mehar–for representation services across the East Coast. Headed by managing director and executive producer Oliver Fuselier, Great Guns USA becomes the latest addition to THICK and THIN’s eclectic roster….
Los Angeles-based creative studio Los York has expanded its reach by hiring Chicago-based directorial and creative representation firm SG+Partners to handle the Midwest. Headed by founder Sarah Gitersonke, SG+Partners joins the Los York sales team along with Simpatico for West and East Coast regions, and Momentum’s Bettina Abascal for the multicultural market….
The One Club for Creativity has hired Molly Crossin as chief growth officer. She will lead development of strategic, cross-platform partnerships with agencies and brands, connecting them with the club’s numerous DEI, gender equality, education, and creative development programs around the world that are most relevant to their business. Crossin is a strategic marketer, brand builder, and connector with experience on both the agency and brand sides. She joins The One Club from The New York Times, where she served as acting marketing director. Her experience also includes more than three years at Madwell, serving as an agency account director handling client service and business development, two years as marketing manager at NASDAQ, and three years running Industry Standard, her own women’s apparel line….
SCHROM x Yacht Club and Be Electric Studios Launch Electric XR for Virtual Production
SCHROM x Yacht Club, a full-service live-action, tabletop, and postproduction company, has teamed with Be Electric Studios, a soundstage, equipment rental, and virtual production company, to launch Electric XR, a virtual production collective.
Industry veteran Thomas Rossano will lead the new venture, which provides advanced virtual production solutions across multiple facilities. He brings over 25 years of experience in live-action, tabletop, postproduction and talent curation to enhance Electric XR’s offerings as a resource for brands and agencies, as well as other production companies in need of virtual production solutions. Additionally Rossano continues to serve as EP at XR New York (XR-NY), a role he’s held since December 2022. SCHROM x Yacht Club originally established XR-NY to help provide XR services for third-party rentals. While XR-NY will continue to function independently for SCHROM X Yacht Club, it now operates under the Electric XR umbrella.
Rossano’s expertise spans producing live-action commercials, branded content, interactive and experiential content. In addition to leading Electric XR, he holds responsibilities at SCHROM x Yacht Club which include driving business development, collaborating with sales reps and expanding the company’s creative talent network. Rossano’s career includes serving as an exec producer at Hungry Man for about 11 years, right from that company’s inception. He then went on to become a partner at Station Film where he also had a lengthy tenure. Later he was a partner at PRISM. Then after the pandemic hit, he became a freelance EP for nearly two years, looking into opportunities in virtual production, which led him to XR NY and now Electric XR. Over the years, he has produced high-profile... Read More