DAVID has expanded the roster at its newly opened New York office with the appointments of Linus Oura as creative director and Guilherme Pinheiro as associate creative director. They will report directly to Luiza Prata Carvalho, managing director, and André Toledo, chief creative officer.
Originally from Brazil, Oura joins DAVID after two years at GUT São Paulo, where as a creative director, he was responsible for creating and leading local, regional, and global campaigns for brands like Mercado Livre, Nestlé and Dove. Last year he helped the agency win its first Grand Prix at Cannes Lions for Mercado Livre and this year he repeated his success with seven lions.
Prior to joining DAVID New York, Pinheiro was part of the inaugural DAVID Madrid team, creating for brands like Burger King, Activision, Twitter and Mondelēz International. Before DAVID, Pinheiro worked as a copywriter at AKQA São Paulo and Grey Brazil, where he developed projects for brands like Nike, Deezer, Netflix, Google and AB InBev, among others. His work has been recognized in the industry’s top shows, including two Grand Prix at the Cannes Lions for Nike and ReclameAquí, two years in a row.
Linus and Guilherme will work across all accounts, including TD Bank (US), Coca-Cola and AB InBev.
Vellas Joins Anonymous Content Brazil To Develop Content and Advertising Slate
Brazilian director Vellas has joined Anonymous Content Brazil, Anonymous Content’s joint venture with an investment from Creative Artists Agency (CAA). In his new role, Vellas will work closely with the Anonymous Content Brazil team to develop advertising and content projects to bolster their growing content slate.
Vellas continues to be repped by various production companies in different territories, including PRETTYBIRD in the U.S. and U.K. markets.
Barbara Teixeira, CEO and executive producer at Anonymous Content Brazil, said, “Vellas’ arrival reinforces Anonymous’ proposition and the significant movement that the Brazilian operation is making. His creative vision and talent as a director are not limited to advertising, as he has also worked on various content projects. This move is a practical example of our business vision, where great ideas should be executed in their best format, whether it’s a 30-second commercial or a streaming series.”
Renata Dumont, Anonymous Content Brazil’s executive producer, added, “The value proposition of Anonymous Content Brazil is unique because it offers brands and agencies storytelling in any format, whether in advertising or entertainment. It is in the company’s DNA to operate in a structured and complementary way in both scenarios, and its work and awards reinforce this. We see in Vellas exactly the profile of a director with a portfolio and potential for work that shines in both advertising festivals and TV and film awards.”
Vellas said, “I have found at Anonymous not only a place where I will have the freedom to work on projects I truly believe in and identify with, whether in advertising or entertainment, but also the entire structure, international support, and some of... Read More