New Chicagoland location adds to network of studios around the country
Production Resource Group, LLC. (PRG), known for its technological innovations and production support for TV/Film, live entertainment, and events has announced it has opened a new digital studio in the McCook area of Chicago, adding to its network of studios in Los Angeles, Las Vegas, Nashville, New York, and Orlando. Through these studios, PRG is continuing to support brands, artists, designers, creators, and business leaders by providing the space and technology to create and connect to audiences. These studio environments are developed for pre-recorded and live content and are built for easy, fast, efficient production at any scale, from livestreamed corporate presentations and commercial shoots to music events – all within COVID guidelines.
"With the new LED stage at our McCook location, we are able to offer advanced production service to augment our live video switching suites already in operation," said Eric Hansen, Vice President, Sales for PRG. "This studio is designed for livestreaming or recording of corporate presentations like keynotes, product launches and town halls as well as music and commercial shoots. We believe PRG's studio, with its enhanced environment capabilities is a great resource for Chicago's advertising industry as they explore new ways to shoot ads quickly and cost effectively."
The Chicago digital studio boasts over 3,000 square feet with a 45 x 33-foot stage and offers PRG proprietary solutions, such as:
PRG Enhanced Environments™ state-of-the-art green screen replacement using LED screens to create natural-looking backgrounds and lighting reflections on set;
Ncam® providing in-camera previsualization and real-time camera tracking; and
35LIVE!™ Multi-camera production technology that combines the power and immediacy of broadcast television with the soft look and feel of film production delivered to screens of any size.
The large space can easily handle car process as the studio features flexible LED ceiling panels, floor and walls and a large entrance that a car or SUV can be driven into, and it can accommodate large set pieces. Additionally, the digital studio is close to PRG's Chicago camera prep facility so PRG can easily supply cameras, lenses, and other services to meet the needs of advertising agencies and commercial producers.
"Studio services are in such high demand at this time, and PRG's new Chicago studio, with its suite of advanced technologies, make it a new and invaluable resource for producers of scripted film and television, music videos, commercials and livestreamed events," said Logan Covelli, PRG Chicago Account Executive. "The relative proximity to Detroit also makes the studio a good option for auto manufacturers and auto activations. Because it's so versatile and fully loaded, the studio is truly ready for anything."
For more information on our Chicago studio visit www.prg.com/digitalstudios-chi.
About Production Resource Group
PRG is the world's leading provider of entertainment and event technology solutions and has the largest inventory of rental production equipment. PRG provides comprehensive and discreet services to an array of clients in the live music, TV/Film, Broadway, sports, gaming, corporate experiential, and live events markets. Clients and partners depend on PRG's innovation, experience, and depth of experience in audio, video, lighting, rigging, staging, virtual production and extended reality, and scenery and automation systems to bring their stories to life. With 65 offices across North America, South America, Europe, Middle East, Asia, and Australia, PRG has capabilities to provide services worldwide. PRG is owned by The Jordan Company and GSO Capital Partners and PRG Management. For more information, please visit https://www.prg.com/
Simian Gets An Evolutionary Boost For Collaboration, Reveals “Teams”
Simian, the showreel-building, review & approval, and production asset management platform used globally by creative leaders, is kicking off this fall season with a substantial leap forward for collaboration and project management – with more updates on the way during the holidays!
The new feature, aptly dubbed “Teams”, makes it easier than ever for users to give project responsibilities to team members and clients alike. “You can never have too many options when it comes to permission levels,” says Jay Brooks, Simian’s Chief Technology Officer. “Teams provides a streamlined way to assign multiple users to a project at once.”
“Teams are very powerful, but creating one is effortless,” Brian Atton, Simian’s Chief Operating Officer explains. “Simply enter a Team name, add members, and then apply the newly made Team to any desired project. You can even invite temporary guests without changing settings for other projects or needing to create a new Team.”
“We love helping our clients by providing efficient tools to improve their workflow, and this has been a frequently requested feature as of late,” shares Kellie Atton, Head of Sales at Simian. “It feels great to get Teams out into the wild because I know it’s going to be tremendously helpful to everyone who uses it”.
Teams is now available exclusively to Simian’s enterprise clients. Simian plans to release more product upgrades and enhancements during Q4 2024 and 2025 for enterprise and non-enterprise users, continuing its ongoing evolution as the industry’s leading production asset management solution.
For more information on Simian upgrades and features, visit https://www.gosimian.com/
About Simian
Simian (