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    Nobox Scores Reebok Latam Social Media Account

    By BOMBASTICUpdated:No Comments2692 Views
    Miami's Nobox rocks Reeboks

    Miami Based Agency Wins Key Assignment as Part of a Regional RFP

    MIAMI -- (SPW) --

    Nobox, a leading-edge independent digital and social content agency based in Miami, has won Reebok’s social media account in Latin American markets. The agency bested a handful of prominent rivals in a competitive review for the regional account. 

    The assignment engages Nobox in full social support for the lifestyle/fitness brand including strategy, content creation, influencer strategy and management, social e-commerce and analytics. The account will be handled in the U.S. and through the agency’s regional presence in Bogota, Mexico City, Panama, and Sao Paulo. 

    “We are thrilled with this new partnership,” said Jayson Fittipaldi, Founder and Chief Innovation Officer at Nobox. “Reebook is a super fun brand to work with, with tons of history to leverage, plenty of industry swagger and a strong position in the world of fitness “  

    “Nobox delivered a creative and incredibly insightful pitch,” said Ana Priscilla Herrera –  Sports Marketing & PR Senior Manager at Reebok. “They clearly understand our brand and have a firm grasp of what moves the needle for consumers. Their long track record of developing entertaining and engaging social content for brands like Netflix, Marriott and others is impressive. We will be tapping into the agency’s creativity, its deep experience with entertainment and influencer formats, and its strategic marketing capabilities to grow the Reebok footprint in LATAM.” 

    About Nobox
    A next-generation Indie agency, Nobox combines the talents of a unique group of executives, geeks and digital pioneers who create marketing solutions that blend strategic creative with advanced technologies in order to transform the way consumers and brands interact and engage. With headquarters in Miami and satellite offices in Bogota, São Paulo, Mexico City and Kingston, Nobox focuses on digital, social and beyond for global brands, delivering Ideas that Transform. Clients include Netflix, Marriott, Pepsi, Playstation, Concacaf among others.

    Visit Nobox @ www.nobox.com

    SPW Category:Advertising Agency News
    Tags:MiamilatamreebokNoboxsocial media



    YawnyBlew and amir. Drop ‘Bouncy ‘n’ Pretty’ on ALIBI Music Label

    Thursday, November 21, 2024
    Pictured: rap/R&B artists YawnyBlew and amir.

    The queer artists known as YawnyBlew and amir. have partnered with ALIBI Music to release their second album, “Bouncy ‘n’ Pretty” (LISTEN to it / LICENSE it), an eclectic blend of hip-hop, pop, dance, R&B and drill showcasing the duo’s versatility and bold artistic vision. The new release celebrates marginalized voices, with tracks that spotlight queer love, body positivity and self-empowerment. “Bouncy ‘n’ Pretty” follows the success of YawnyBlew and amir.’s 2023 project, DREAMBIIG, pushing boundaries with a collection of authentic, genre-bending tracks crafted especially for sync and licensing. Known for their innovative approach to music, YawnyBlew and amir. drew inspiration from sync powerhouses like Lizzo and Leikeli 47, alongside the cutting-edge music supervision of shows such as “Broad City” and “Insecure” for their first album. “Being able to craft something especially for sync and licensing was a dream come true, so we were thrilled when ALIBI Music reached out to collaborate,” said YawnyBlew. The album’s title track and first single, “Bouncy 'n' Pretty,” is a rap/pop anthem brimming with confidence. “If you need a bop, just hit me,” they declare on the hook, stating their clear intention to assert themselves as hitmakers across mediums. The second single, ‘FYL,’ marries R&B and drill in a fun and flippant send-off to a toxic relationship, further cementing this project as a... Read More

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