Eric Argiro and Adriana Machado, also from Union, provide additional editing
Blurring the line between documentary and music video is Crime Cutz, a 4-part short doc premiering at the 2018 Tribeca Film Festival. The 17-minute film was edited by Andrew Doga of bicoastal Union, with additional editorial by Union’s Eric Argiro and Adriana Machado. The project comes from New York synthpop duo Holy Ghost! and features four real life characters who appear in a series of music videos. Each individual's story is told against the backdrop of a different song, the meaning of which is explored by the subjects themselves.
“Crime Cutz was a unique project, where we tried to marry together two normally distinct (and somewhat disparate) forms of filmmaking,” Doga explained. “By blending together the very real-life documentary approach with the more stylized and conceived music video genre, I think we ended up creating something kind of dream-like and surreal that's still grounded in real peoples’ lives.”
Crime Cutz will have its World Premiere April 19 in the Tribeca N.O.W. Showcase. Tickets and other info available here.
About Union
Union Editorial has offices in Los Angeles, New York, Austin, and London, where it maintains an alliance with Marshall Street Editors. The company also develops and produces original content through its Union Entertainment Group banner. Other Union companies include Resolution, a visual effects boutique specializing in commercials, features and gaming.
Union is presided over by Partner/Managing Director Michael Raimondi in LA, Partner/Executive Producer Caryn Maclean in NY and Executive Producer Vicki Russell in Austin. The Union roster is comprised of Partner/Editors Jim Haygood, Einar, Jay Friedkin, Sloane Klevin, Marco Perez, and editors Christopher Huth, Nicholas Wayman-Harris, Rachael Waxler, Daniel Luna, Jason Lucas, Kevin Ray, Laura Milstein, Eric Argiro, Karen Kourtessis, Zach Kashkett, Andrew Doga, Paul Plew, Teddy Gersten, Jinx Godfrey, Ben Longland and Nico Alba as well as select projects with Tim Thornton-Allen, Matt Chesse, John Mayes, Spencer Ferszt and the Marshall street roster.
media
AICP’s Demographic Reporting Initiative Expands Categories To Reflect Client and Agency Requests
AICP has announced that an updated template for its Demographic Reporting Initiative is now available. Originally launched in October of 2021, the Demographic Reporting Initiative allows production companies to provide their advertiser and agency clients with insight into the demographic makeup of the people on the crews of their commercials and brand content. As with version 1.0, the 2.0 iteration was prepared in cooperation with a consortium of industry payroll companies. This updated version of the Demographic Reporting initiative has greatly expanded the listing of gender identity categories, and added the ability for production staff to include their veteran status in the U.S. Armed Forces. These reports will provide AICP member production companies with anonymous and voluntarily provided breakdowns on these demographic categories, which can in turn be shared with agencies and advertisers upon request. More information on the Demographic Reporting Initiative can be found on the AICP website here. The updated Demographic Reporting Initiative framework was revised as a result of a continued push from marketers for this information, noted Sheila R. Brown, AICP’s Vice President, Equity & Inclusion. “The demand for demographic information from marketers directly and their advertising agencies continues to grow,” Brown notes. “As our communities become more diverse, the yearning to know the make-up of the production crews increases. And in our continuing goal to be more inclusive, we also wanted to offer our production crews more options to self-identify. The addition of more gender identity options, and the option to indicate whether an individual is a veteran or... Read More