Welcome to the future neighborhood. As we hear a “Beautiful Day” serenade, we see a succession of people seemingly oblivious to the fact that they are in the midst of natural disasters.
A couple pushes a baby stroller along the sidewalk in the face of a powerful wind storm. Next, we see campers enjoying the great outdoors with a bonfire next to their tent–while the countryside behind them is ablaze, almost fully engulfed in flames. And finally we see a flooded neighborhood in which we see a man, waist deep in water, washing his car which itself is about two-third submerged. Also in the flood scenario, two guys are tossing a football back and forth, and further in the background it appears yet another man is cooking a meal on his barbecue.
A supered message than appears which simply reads, “Ignoring global warming won’t make it go away,” followed by an end tag carrying the World Wildlife Fund (WWF) logo.
“Beautiful Day” was directed and shot by Chris Sargent via Untitled, Toronto, for FCB, Toronto.
Peter Davis executive produced for Untitled, with Tom Evelyn serving as producer.
The FCB team consisted of executive VP/creative director Robin Heisey, VP/group creative director/art director Joe Piccolo, associate creative director/copywriter Chris Taciuk and co-head of production Judy Hamilton.
Editor was Pete McAuley of AXYZ, Toronto. Irene Payne produced for AXYZ with Dave Giles and Joel Saunders the Inferno artists from that studio. Audio post mixer was Toronto-based freelancer Paul Seeley.
Contributors from Rosnick Mackinnon Webster (RMW), Toronto, were music arranger Mark Hukezlie, sound designer Vlad Nikolic and producer Ted Rosnick.
Supreme Court Allows Multibillion-Dollar Class Action Lawsuit To Proceed Against Meta
The Supreme Court is allowing a multibillion-dollar class action investors' lawsuit to proceed against Facebook parent Meta, stemming from the privacy scandal involving the Cambridge Analytica political consulting firm.
The justices heard arguments in November in Meta's bid to shut down the lawsuit. On Friday, they decided that they were wrong to take up the case in the first place.
The high court dismissed the company's appeal, leaving in place an appellate ruling allowing the case to go forward.
Investors allege that Meta did not fully disclose the risks that Facebook users' personal information would be misused by Cambridge Analytica, a firm that supported Donald Trump 's first successful Republican presidential campaign in 2016.
Inadequacy of the disclosures led to two significant price drops in the price of the company's shares in 2018, after the public learned about the extent of the privacy scandal, the investors say.
Meta spokesman Andy Stone said the company was disappointed by the court's action. "The plaintiff's claims are baseless and we will continue to defend ourselves as this case is considered by the District Court," Stone said in an emailed statement.
Meta already has paid a $5.1 billion fine and reached a $725 million privacy settlement with users.
Cambridge Analytica had ties to Trump political strategist Steve Bannon. It had paid a Facebook app developer for access to the personal information of about 87 million Facebook users. That data was then used to target U.S. voters during the 2016 campaign.
The lawsuit is one of two high court cases involving class-action lawsuits against tech companies. The justices also are wrestling with whether to shut down a class action against Nvidia.... Read More