By Glenn Gamboa, Business Writer
NEW YORK (AP) --Global Citizen Live, a 24-hour concert that featured performances from Stevie Wonder, Jennifer Lopez, BTS and Elton John and dozens of other stars, raised more than $1.1 billion in commitments and pledges over the weekend to fight extreme poverty.
Broadcasting from sites on six continents, including New York's Central Park and in front of the Eiffel Tower in Paris, Global Citizen also secured pledges from France for 60 million COVID-19 vaccine doses for developing countries and corporate pledges for planting 157 million trees around the world.
Vaccine pledges, which also came from the governments of Croatia and Ireland, followed numerous pleas, including from Prince Harry and Meghan, the Duke and Duchess of Sussex, onstage at Central Park on Saturday afternoon.
"This year, the world is expected to produce enough doses to meet the target of vaccinating 70% of people in every single country," Meghan, the Duchess of Sussex, said to cheers from the Central Park crowd. "But it is wrong that so much of the vaccine supply has only gone to just 10 wealthy nations so far, and not everyone else."
The U.S. government pledged $295 million for humanitarian needs around the world caused by the COVID-19 pandemic.
Major philanthropic commitments came from the Lego Foundation, who pledged $150 million to support UNICEF and other partners working with children, and Rotary International, which pledged $98 million in grant funding in 2022.
The event featured numerous music collaborations, including Billie Eilish and Finneas joining Coldplay in New York and Charlie Puth joining Elton John in Paris, but joint efforts took places offstage as well. The Bill and Melinda Gates Foundation, The Children's Investment Fund Foundation (CIFF) and a private foundation teamed up to launch a $50 million fund to support the United Nations Population Fund. The CIFF also committed $50 million to UNICEF to fund child nutrition projects.
Namati, The Charles Stewart Mott Foundation, and The William and Flora Hewlett Foundation collectively committed $20 million as seed funding to launch the Legal Empowerment Fund, which they hope will help raise $100 million over 10 years to support the justice movement.
Hugh Evans, CEO of Global Citizen, told The Associated Press that the 24-hour event was needed because COVID-19 has erased decades of gains, resulting in 150 million more people in extreme poverty this year and 41 million people in Africa facing starvation. Evans says climate change is another global issue that threatens to push more people into extreme poverty.
During Global Citizen Live, more than a dozen corporations, including Proctor & Gamble, Starbucks, Delta Air Lines, American Express and Citi, joined the Race to Zero Campaign, which seeks to reduce net carbon emissions around the world to zero by 2050.
"Future generations will hold us responsible," said Alok Sharma, president-designate for COP26, the United Nations' climate change conference in November.
"Call on the richest countries to make good on their promise of money, to support developing countries deal with the impacts of climate change. And call on world leaders to deliver an outcome at Glasgow we can all be proud of."
Open Swim Signs Director/Photographer Karen Haberberg
Open Swim has signed director/photographer Karen Haberberg for both live-action and live-action/print combo projects, kicking off with a new campaign for Empower Federal Credit Union for which she helmed the still portion while Marc André Debruyne directed the live action. The two filmmakers worked together to cover social for the campaign. Known for her honest and impactful studio portraiture and documentary-style photography, Haberberg has turned out work that’s been featured in ABC News, Good Morning America and Huffington Post, among others. She has earned numerous awards, including Annual Photography Awards, Juliet Margaret Cameron Awards, a Pollux Award and more. “Karen is not only an extraordinary talent, but she is a lovely person,” said EP Amyliz Pera. “We have been working together unofficially for years, sharing a love of the craft. I knew everyone would feel the way I do about her. Karen is not an add-on when she’s working with us--she is part of the core Open Swim team. On our recent Empower shoot, she and the director [Debruyne] really had each other’s backs — sometimes the shooter needs to be a fly on the wall, but in this case, it was ‘all hands on deck’, and throughout the day, they were both fully capturing content.” Haberberg’s career in healthcare photography really blossomed with her first published book, “An Ordinary Day: Kids With Rare Genetic Conditions,” inspired by the loss of her brother. She works globally on video and photography projects across many genres, including corporate, pharma, hospitality, lifestyle and travel. An active board member of American Society of Media Professionals and several other organizations, she teaches photography, lectures nationwide and has... Read More