Absolute has brought Sophie Vaughan (née Hogg) aboard as executive producer, following previous roles at The Mill, MPC, Cut+Run and more recently, OKAY STUDIO, where she was responsible for reshaping the studio and acquiring fresh new talent.
Following a somewhat atypical career start as a city lawyer, a fateful introduction to Pat Joseph presented her with an entry route into the industry, via an assistant role at The Mill. Over a decade later, Vaughan has forged relationships with agencies such as Wieden+Kennedy, BBH and Mother. She’s also worked with directors including Traktor, Dougal Wilson, Andreas Nilsson and Sam Brown across a range of offline, CG, motion graphics, fashion and music promo projects.
Vaughan lists her career highlights to date, however, as producing Pedro Martin-Calero’s award-winning “Up” campaign for Honda Civic, Rupert Sanders’ famous “Peace” campaign for AXE (which boasts over 1.8 million YouTube views to date) and Milka’s all-too-delicious “Biscuit Jar” campaign.
Vaughan said of her new Absolute roost, “the breadth of their capabilities is impressive, from VFX, to CG, to color… not forgetting Blind Pig’s music and animation offering. It is truly an end-to-end studio.”
