Kid Sister, an editing duo consisting of Niles Howard and Emilie Aubry, has joined the roster of Work Editorial for global representation. Howard, born and raised in Detroit, and Aubrey, who’s from Bordeaux, France, are now base din Los Angeles.
After the pair coincidently left their former companies at the same time–Howard was at Rock Paper Scissors in Los Angeles and Aubrey was at Division in Paris–they both cut their teeth as young freelance editors in L.A. When a mutual friend introduced them for a professional project, they quickly realized that they shared the same taste, style, and workflow. From the very beginning, it was a natural, organic collaboration. Skilled at bouncing ideas off of each other, they work incredibly well and efficiently. After collaborating as a team for the past four years, they are now ready for the next stage of their career at their new roost, Work.
Jane Dilworth, Work founding partner, said of Kid Sister, “They work together seamlessly and have a wonderful to and fro in the edit. Individually they are brilliant and creative people and the four eyes make for some amazing pieces of work–they are also great people!”
Marlo Baird, Work EP in Los Angeles, cited Kid Sister’s work ethic, hustle and dedication to craft.
Kid Sisters’ credits span such global brands as Adidas, Spotify, Facebook, Amazon and Reebok, the edit duo has collaborated with artists including Beyoncé, Cardi B, Moses Sunmey, Paul McCartney, and Post Malone.
Kid Sister hits the ground running at Work with a new Instagram campaign for Ogilvy NY and a piece for Facebook celebrating Black History Month, “You So Black” directed by J.M Harper at Park Pictures and performed by Theresa tha S.O.N.G.B.I.R.D.
Eleanor Adds Director Candice Vernon To Its Roster For Spots and Branded Content
Director Candice Vernon has joined production house Eleanor for U.S. representation spanning commercials and branded content. She has already wrapped several jobs at Eleanor, which waited to announce her until they had a body of work together.
Via Eleanor, Vernon made history as the first Black director on a Febreze commercial. The “Small Spaces” campaign marks a major departure from Febreze’s typical blue-and-white world. The home of the “Revolving Door” commercial is a beautiful array of bold sunset hues, African prints, and African art.
Vernon said, “I asked myself, what feels right to me? What feels new? I wanted to bring an essence of not just Black Americans but the full diaspora. I wanted to make a statement that we’re not a monolith.”
Following the success of the “Small Spaces” campaign, Febreze brought Vernon back for a comedy-infused trifecta exploring the hilarious situations that call for an air freshening hero.
Febreze Brand VP Angelica Matthews said, “About two years ago, we realized the consumers that were the most loyal to Febreze were the African American consumers. And the more we learned, the more we realized the richness that we were really missing. So we said we have to go beyond just Black casting, we need to get Black directors that truly understand the culture that truly understand how to bring authentic performances out on screen. We really looked around the industry and noticed there’s actually a shortage of African American directors who have experience doing commercials. When we all saw Candice’s reel, we could all tell the passion for the craft, passion for really trying to help us from where we are to where we’re trying to go.”
Vernon brings a unique lens to... Read More