Felix De N’Yeurt has joined Adolescent as head talent manager. De N’Yeurt comes to Adolescent from WME Lens/IMG division. She has a background growing and repping leading photographers and directors in the industry from Steven Klein to Santiago & Mauricio. Although she was heavily courted by photo agencies and talent management companies, De N’Yeurt chose Adolescent as her new home.
“Over the past 27 years I have had the privilege of working with some of the industry’s most creative talent; I’m proud to have played a part in getting them opportunities and setting them up for successful careers in our industry. Born and raised in the U.K., I began my career in a photo rental studio in New York City where I was able to observe and understand the industry from the ground level. I went on to work for some of the industry’s most respected talent agencies, representing a diverse range of artists across art, entertainment and advertising. I’m truly excited to join Adolescent as the work that their GenZ Creators are doing inspires me tremendously. Many of these creators are coming from inner city and rural towns.”
Adolescent continues to build its talent roster, signing over the past six months such artisans as Lou Jasmine, a Black, female identifying, British director/photographer, and Shingi Rice, a self-taught fashion and portrait photographer of British Zimbabwean origin.
Eleanor Adds Director Candice Vernon To Its Roster For Spots and Branded Content
Director Candice Vernon has joined production house Eleanor for U.S. representation spanning commercials and branded content. She has already wrapped several jobs at Eleanor, which waited to announce her until they had a body of work together.
Via Eleanor, Vernon made history as the first Black director on a Febreze commercial. The “Small Spaces” campaign marks a major departure from Febreze’s typical blue-and-white world. The home of the “Revolving Door” commercial is a beautiful array of bold sunset hues, African prints, and African art.
Vernon said, “I asked myself, what feels right to me? What feels new? I wanted to bring an essence of not just Black Americans but the full diaspora. I wanted to make a statement that we’re not a monolith.”
Following the success of the “Small Spaces” campaign, Febreze brought Vernon back for a comedy-infused trifecta exploring the hilarious situations that call for an air freshening hero.
Febreze Brand VP Angelica Matthews said, “About two years ago, we realized the consumers that were the most loyal to Febreze were the African American consumers. And the more we learned, the more we realized the richness that we were really missing. So we said we have to go beyond just Black casting, we need to get Black directors that truly understand the culture that truly understand how to bring authentic performances out on screen. We really looked around the industry and noticed there’s actually a shortage of African American directors who have experience doing commercials. When we all saw Candice’s reel, we could all tell the passion for the craft, passion for really trying to help us from where we are to where we’re trying to go.”
Vernon brings a unique lens to... Read More