Threaded Pictures has signed director Chad Ostrom for commercial and branded content representation in Texas, Oklahoma and Louisiana. Ostrom, who recently moved to Dallas, remains affiliated with his NY production company, Penelope.
Known for his visual storytelling and lifestyle work, Ostrom has fostered relationships with agencies big and small to help create high-profile campaigns for Mercedes-Benz, Tom Ford, Bristol Myers Squibb, GE and Spotify.
A Manhattan, Kansas native, Ostrom exhibited a passion for film that led him from a BA in Film at the University of Kansas to a short stint out West at ICM and ultimately back across country to a much larger version of Manhattan on the East Coast. Through bartending by night and PA’ing by day, he quickly worked his way up to assisting the documentary/fashion/beauty director Douglas Keeve. This early industrial and branded content work on GQ, Vogue and other fashion brands taught Ostrom the importance of lighting, attention to detail, and other critical cinema etiquette that he carries with him into every project he tackles today.
Ostrom’s experience extends beyond the directing chair, having launched his own production company, the aforementioned Penelope, while in NYC. Pairing his well-rounded understanding of the business with his innate sense of creativity, he developed strong working relationships with agencies such as Publicis, VMLY&R, R/GA, Laird + Partners, The Richards Group and Saatchi & Saatchi.
“I like to build companies and be a part of something, so joining Threaded Pictures with our move to Dallas gives me a strong foundation to build upon,” says Ostrom. “Having a fellow NYC transplant in Brian (Hwang, Threaded EP) at the helm, who’s smart yet easy to talk to, goes a long way and it’s amazing to have strong post-partners like Republic Editorial and Infinite Fiction, so I can focus my energy on the actual production and rely on those guys to take it past the finish line.”
Ostrom joins Threaded Pictures’ roster of directors that includes TG Herrington, April Kirby, Ben Tedesco, Two Headed Boy and Taylor Washington.