Light Illusion, a specialist in critical color management within the film, postproduction, and broadcast industries, has launched a brand new color management product called “ColourSpace CMS”. It is currently available for pre-order, which enables participation in the open beta program to provide feedback and input for the final release.
ColourSpace CMS is a software program which connects to a wide variety of display calibration probes in order to accurately assess the color rendition of any display. It then creates color management data which can be used to perfect color accuracy by uploading it into a display that has color management features, or alternatively, applied as a correction to the signal feeding the display using associated hardware.
Applications include display calibration, color management, and color workflows within the professional film, postproduction, and broadcast industries, as well as for display manufacturers and home cinema enthusiasts. ColourSpace CMS data is compatible with most color related postproduction platforms such as Resolve, Flame and Baselight.
ColourSpace CMS has been designed to bring a significant improvement to how color accuracy is measured and reported. Steve Shaw, CEO of Light Illusion, said, “The most visually impressive aspect of ColourSpace CMS is the unique way it communicates color accuracy to the user. Full volumetric accuracy of any given display can be quickly and easily assessed, using the new 3-dimensional, fully interactive, re-sizeable, and color coded graphs. Complex color data can be clearly analysed, with 3D CIE and normalized RGB Color Space graphs, including Error Tangent lines and color coded measure points.”
Shaw added, “Color coding within the display graphs helps to quickly identify the accuracy of any given measured point. For example, Green signifies that a measured color value is below 1dE, while Orange shows a color as being between 1dE and 2.3dE, and Red indicates a value above 2.3dE. Additional Tangent Lines are visual plots of any given point’s error, showing the recorded location of the measured color, compared to where the color should actually be located for any given color space.”
Display manufacturer Flanders Scientific Inc. has been actively involved in testing and feedback during the development of ColourSpace CMS. Bram Desmet, general manager at FSI, comments, “It’s always impressive to see something that was already good to begin with evolve into something that provides totally new and unique capabilities. Light Illusion really has changed the way we can assess and understand display calibration, and ColourSpace CMS is a testament to Light Illusion’s commitment to the continued development of color management and calibration tools.”
Google Opens Its Defense In Antitrust Case Alleging Monopoly Over Online Ad Technology
Google opened its defense against allegations that it holds an illegal monopoly on online advertising technology Friday with witness testimony saying the industry is vastly more complex and competitive than portrayed by the federal government.
"The industry has been exceptionally fluid over the last 18 years," said Scott Sheffer, a vice president for global partnerships at Google, the company's first witness at its antitrust trial in federal court in Alexandria.
The Justice Department and a coalition of states contend that Google built and maintained an illegal monopoly over the technology that facilitates the buying and selling of online ads seen by consumers.
Google counters that the government's case improperly focuses on a narrow type of online ads — essentially the rectangular ones that appear on the top and on the right-hand side of a webpage. In its opening statement, Google's lawyers said the Supreme Court has warned judges against taking action when dealing with rapidly emerging technology like what Sheffer described because of the risk of error or unintended consequences.
Google says defining the market so narrowly ignores the competition it faces from social media companies, Amazon, streaming TV providers and others who offer advertisers the means to reach online consumers.
Justice Department lawyers called witnesses to testify for two weeks before resting their case Friday afternoon, detailing the ways that automated ad exchanges conduct auctions in a matter of milliseconds to determine which ads are placed in front of which consumers and how much they cost.
The department contends the auctions are finessed in subtle ways that benefit Google to the exclusion of would-be competitors and in ways that prevent... Read More