Digital marketing agency Firewood has brought on Warren Marenco Chase as its first chief operating officer to support continued growth across its seven offices. The new hire speaks to the direction Firewood continues to pursue in disrupting the traditional agency model by focusing on partnerships and building in-house teams to support clients globally.
Chase most recently served as COO at Verizon’s in-house creative agency “140” and brings more than 20 years of experience running agency operations in all areas of creative, digital, and media communications. He previously served as EVP, global director at Wunderman San Francisco. Chase also served as global director at BBDO New York and held CEO positions at various BBDO/OMD offices in Latin America.
Firewood will leverage Chase’s unique background across both the traditional and in-house agency space to push Firewood’s evolving model beyond its current state.
“Having been on both sides of the fence and in multiple international markets, I can attest that Firewood’s unique model and approach is a disruptive solution for brands’ ever-evolving, real-time marketing needs,” said Chase. “The company leverages the strength of deep partnerships with clients to deliver amazing creative solutions fast and at scale.”
“Warren understands the importance of our culture and values, and his significant experience is a perfect fit for our next stage of growth,” said Juan Zambrano, co-founder of Firewood. “His leadership will also play a key role as we aggressively expand in the New York and Latin American markets.”
The Many Hires Jeremiah Wassom As Group Creative Director
Independent agency The Many has added Jeremiah Wassom as group creative director.
Wassom most recently worked a decade at Deutsch LA where, as SVP/creative director, he led the Taco Bell account and won new business for the agency. His agency past also includes AKQA and TBWAChiatDay. His creative work has touched the QSR, video games, automotive, fashion, and culture brand sectors. He also served eight years with the United States Marine Corps.
“Throughout his career, Jeremiah has helmed work that has not only made me personally jealous but has consistently pushed brands to show up in memorable and innovative ways,” said Josh Paialii, head of creative at The Many. “One look at his body of work and you will see his passion for storytelling and craft has raised the bar for entire categories, driving participation with many brands’ most loyal fans. Beyond being a world-class creative director and maker, Wassom is a proven team player and strategic thought leader. He’ll be a great addition to the leadership team at The Many working across all accounts. His role will be immediately felt as he guides and supports each of the creative leads in the department.”
A 20-year creative with agency, brand, and freelance experience, Wassom has forged a creative approach which focuses on crafting engaging connections rather than simply make ads. He sees the need for advertising to mean more, not simply do more.
The Many believes that true business growth is made possible by harnessing the power of participation and partners with brands to forge deeper connections with consumers, cultivate trust and loyalty, and maximize marketing spend and execution. The agency is built around a flexible model that offers a suite of capabilities, including... Read More