Creative agency Social Deviant has promoted Nickolas Daniel to creative director. He has assumed the creative lead on the CareerBuilder account, which Social Deviant won following an informal review in May 2018.
Daniel originally joined Social Deviant in October 2017 as an associate creative director, and has since applied his creative talents to a range of clients, including Red Wing Shoes, The Disney Channel, MillerCoors, Catalina, and the agency’s most recent new business win, Columbia College Chicago.
Prior to Social Deviant, Daniel helped open the Detroit office for Huge, where he worked on Fiat Chrysler, Chase Private Client, Maserati, Meijer, and Nokia Health as a sr. copywriter. In that same role at Geometry Global, his client remit included Mondelez, Colgate-Palmolive, E&J Gallo Winery and GlaxoSmithKline. While at ARC/Leo Burnett Worldwide, Daniel served such clients as Procter & Gamble and Kellogg. Daniel began his ad career at Walgreens as a digital copywriter.
Along the way, Daniel has won nearly a dozen creative honors, including Effies, Reggies, Webby and Pro Awards.
Social Deviant is projecting to nearly double revenue in 2018, adding new business from The Disney Channel, CareerBuilder, Hanna Andersson, Columbia College Chicago and the National Restaurant Association Show, with more prospects in the pipeline.