CLIENT
Borgess Health Alliance.
PRODUCTION CO.
V12, Santa Monica. David Hwang, creative director/director; David Sparrgrove, designer/director; Bruce Dickson, DP; Steve Lavy, executive producer; Jennifer Lucero, producer; Allison Chowles, coordinator. Shot at Sunset Stage, Hollywood.
AGENCY
TraverRohrback, Kalamazoo, Mich. Jim Rohrback, COO; Joe Clipner, creative director; Joan Seachrist and Kent Elliott, art directors; Jacqui Garcia, copywriter.
STOCK FOOTAGE
Film & Video Stock Shots, North Hollywood. Film Bank, Burbank, Calif. The Image Bank LA, Santa Monica.
EDITORIAL
V12. Alex Recsan, editor.
POST
V12. David Hwang, Henry artist. Post Logic Studios, Santa Monica. Beau Leon, colorist.
AUDIO POST
Margarita Mix, Hollywood. Tim Rock, engineer/mixer.
MUSIC
Primal Scream, Santa Monica. Jason Johnson, composer/arranger, "Lived Through" and "Extraordinary Thing." Norman Durkee, Seattle, composer/arranger, "One Heart."
THE SPOTS
Three :30s—"Extraordinary Thing," "One Heart" and "Lived Through"—blend photographic images of the human body and stylish graphics to underscore the hospital’s commitment to health care. The spots promote Borgess’ services in neurological, cardiac and women’s healthcare.
Spots broke in June.
Jury Presidents Named For The One Show 2025
The One Club for Creativity has announced the global creatives from around the world who will serve as jury presidents for The One Show 2025.
These creatives will lead judging for each discipline, and have a vote on the work.
Confirmed One Show 2025 Jury presidents, by discipline, are as follows:
--Brand-Side/In-House: David Lee, CCO, Squarespace, New York
--Branded Entertainment: Malcolm Poynton, Global CCO, Cheil Worldwide, London
--Creative Use of Data, Creative Use of Technology: Nancy Crimi-Lamanna, CCO, FCB Canada, Toronto
--Cultural Driver: Bianca Guimaraes, partner, ECD, Mischief, New York
--Design: Liza Enebeis, creative director, partner, Studio Dumbar/DEPT®, Rotterdam
--Direct Marketing: Vicki Maguire, CCO, Havas London
--Film & Video: Javier Campopiano, global CCO, McCann Worldgroup & McCann Global, Madrid
--Gaming: Taj Reid, global chief experience officer, US CCO, Edelman, New York
--Integrated, Experiential & Immersive: Chris Beresford-Hill, worldwide CCO, BBDO New York
--Fusion Pencil: Walter T. Geer III, CCO, Innovation North America, VML, New York
--Green Pencil: Barbara Humphries, ECD, The Monkeys, Sydney
--Health & Wellness, Pharma: Wendy Lund, chief client officer, WPP, New York
--IP & Product Design: Ronald Ng, global CCO, MRM, New York
--Moving Image Craft & Production: Irene Kugelmann, chief creative officer, DDB Group of Companies Germany, Berlin
--Music & Sound Craft: Joel Simon, CCO, JSM Music, New York
--Out of Home, Print & Promotional: Kainaz Karmakar, CCO, Ogilvy India, Mumbai
--Public Relations: Patricia Ávila, regional director for Latin America, Ágora, São Paulo
--Radio... Read More