From October 23-26 at the Hollywood & Highland Center in Hollywood, Calif., SMPTE 2017 Annual Technical Conference and Exhibition attendees and exhibitors can explore the newest developments in media and entertainment technology, including innovative news and live production solutions from Grass Valley, a Belden Brand.
“Though content creation has now dispersed, Hollywood is the birthplace of broadcast entertainment as we know it and SMPTE allows industry professionals to focus on what’s next in entertainment content and the solutions needed to get there,” said Kyle Luther, vice president of sales for North America, Grass Valley. “We’re bringing our live and news production solutions to the show this year to demonstrate to broadcasters how Grass Valley’s flexible, integrated portfolio can help them better manage workflows and create high-quality content now and in the future.”
As part of the evolving news production landscape, Grass Valley’s news solutions work seamlessly together to effectively develop content for linear channels as well as unique content for web, mobile and social media platforms. SMPTE 2017 attendees can visit Booth 1, SMPTE Centennial Exhibit, to witness Grass Valley’s news production solutions in action, including: GV STRATUS Video Production & Content Management System for efficient news media workflows; Ignite integrated and automated production solution; EDIUS Nonlinear Editing Software which handles more resolutions, formats and frame rates than any other editor, including 4K; GV Korona K-Frame V-series Video Production Center, a modular, scalable switcher with the ability to produce content in SD/HD, 3G/1080p and 4K UHD with a space efficient 3 RU frame; and the RS-LDX Series Integrated Robotic Camera Solutions.
Grass Valley’s LDX 82 Series camera and K2 Dyno Replay System will be on display at Booth 217, Ray Dolby Hall, for attendees seeking the latest in live production. The LDX 82 Series, available in studio, handheld or compact models, offers levels of operational flexibility to match every HD production need, including extended color gamut, HDR/XDR, and 3G/1080p; and with configurable storage, Apple ProRes support and Shareflex technology to provide fast content transfers between replay system pods, K2 Dyno is the ultimate finely-tuned, flexible replay system.
Demonstrations of Grass Valley products will take place Tuesday, October 24th, 12:00 – 6:00 p.m.; Wednesday, October 25th, 10:00 a.m. – 5:00 p.m.; and Thursday, October 26th, 10:00 a.m. – 2:00 p.m.
Google Opens Its Defense In Antitrust Case Alleging Monopoly Over Online Ad Technology
Google opened its defense against allegations that it holds an illegal monopoly on online advertising technology Friday with witness testimony saying the industry is vastly more complex and competitive than portrayed by the federal government.
"The industry has been exceptionally fluid over the last 18 years," said Scott Sheffer, a vice president for global partnerships at Google, the company's first witness at its antitrust trial in federal court in Alexandria.
The Justice Department and a coalition of states contend that Google built and maintained an illegal monopoly over the technology that facilitates the buying and selling of online ads seen by consumers.
Google counters that the government's case improperly focuses on a narrow type of online ads โ essentially the rectangular ones that appear on the top and on the right-hand side of a webpage. In its opening statement, Google's lawyers said the Supreme Court has warned judges against taking action when dealing with rapidly emerging technology like what Sheffer described because of the risk of error or unintended consequences.
Google says defining the market so narrowly ignores the competition it faces from social media companies, Amazon, streaming TV providers and others who offer advertisers the means to reach online consumers.
Justice Department lawyers called witnesses to testify for two weeks before resting their case Friday afternoon, detailing the ways that automated ad exchanges conduct auctions in a matter of milliseconds to determine which ads are placed in front of which consumers and how much they cost.
The department contends the auctions are finessed in subtle ways that benefit Google to the exclusion of would-be competitors and in ways that prevent... Read More