Zulu Alpha Kilo in Toronto has just brought on The Martin Agency’s award-winning digital talent Marcelo Mariano as associate creative director. At The Martin Agency, Mariano worked on notable projects such as "DeleteToFeed" for Land O’Lakes and Oreo Colorfilled. The Oreo project was highlighted in specialized media and awards as one of the most creative projects in e-commerce and pack customization.
“Mariano bring a wealth of innovative digital thinking which further strengthens an already strong group of thinkers,” said Zak Mroueh, CCO and founder of Zulu Alpha Kilo.
Mariano started his career in Brazil, working at agency DM9DDB. Mariano’s work has been awarded by Cannes, One Show, Webby Awards, and the FWA. In 2008, he won a Gold Lion in the Young Lions Cyber Competition at the Cannes Festival. At Zulu, Mariano will partner with Zulu CD Jon Webber.
“I’m really proud to be part of an agency with such a strong creative DNA and culture. I’ve always loved Canada and Zulu is an agency I’ve admired for a long time,” said Mariano.
The hire comes on the heels of Zulu winning its first U.S. AOR assignment for New York-based Wink, the DIY smart home platform with over 2.3 million devices connected.
Sinners and Saints Adds Apple Pie To Its Branded Menu
Bicoastal Sinners and Saints--the multidisciplinary studio overseen by managing director/executive producer Heather Heller, and partners/EPs Yann Henric and Thomas Carroll--has added Apple Pie Tabletop to its roster for branded content. Known for its food and beverage content creation, Apple Pie comprises the husband-and-wife team of director/DP Gene Dubin and director/art director Alisa Volodina. In addition to representation, the move expands Apple Pie’s production capabilities through the combination of its centrally located full-service studio in New York and a newly established mobile studio in Los Angeles. Apple Pie recently teamed with Sinners and Saints on a Wienerschnitzel project created by Innocean.
“We believe that our dual studio strategy positions us uniquely in the competitive landscape of food and beverage storytelling,” said Heller. “By blending the artistry of the New York studio with the flexibility of our Los Angeles location, we can tailor our productions to meet the unique demands of each project, regardless of geography.”
“Working with Sinners and Saints in the demanding field of tabletop was an absolute pleasure,” shared Apple Pie Tabletop in a joint statement. “Warm welcome, unwavering support and dedication--everything a director can ask for. The entire experience was both enjoyable and rewarding. We will not miss an opportunity to collaborate with them again.”
“The first thing you notice is that Apple Pie has beautiful work,” Heller observed. “Having worked with them, I can say that Gene and Alisa are extremely meticulous and detail-oriented; their combination of talent and agility appeals to agencies and clients.” Also appealing to Heller is Apple Pie Tabletop’s brisk international... Read More