Russell Schaller has been hired by Cheil London to serve as creative director, film. He joins the agency from Havas Worldwide London where he was creative director.
He will work across all accounts and leads the film specialism at Cheil London, working closely with Georgia Barretta, creative director, design, and Nick Craske, creative director, UX, to ensure collaboration and integration across all disciplines. Schaller reports to executive creative director Caitlin Ryan.
Schaller has worked at Havas Worldwide London for the past four years. During his time there he created award-winning work for Chivas Regal, including the short films Here’s to Big Bear and Here’s to Twinkle, the award-winning “The Joke Appeal” campaign for children’s cancer charity CLIC Sargent and, most recently, he brought Captain Birdseye back to British screens with the “Boy with a Tail” campaign.
Schaller’s short film One of The Gang for CLIC Sargent’s “The Joke Appeal” campaign won several international awards, including Gold in Film Craft at the Kinsale Shark Awards and First Prize at the New York Festival of International Advertising.
Prior to Havas, Schaller was creative partner at Drugstore for two-and-a-half years and, prior to that, he was creative partner at Tom Dick & Harry. Earlier in his career he worked at 4Creative and Mother.
ECD Ryan said, “This is the final hire in our search to find the best-in-breed specialists to collaboratively lead our creative department. Russell completes our trio of design, UX and brand story specialists.”
Schaller said, “Caitlin has assembled a perfectly balanced team of specialists – a wonderful combination of technology, storytelling and design. I’m enormously proud to be added to the lineup. Right now, we have an opportunity to engage audiences with our craft in more places, more deeply and more innovatively than ever before.”
Google Opens Its Defense In Antitrust Case Alleging Monopoly Over Online Ad Technology
Google opened its defense against allegations that it holds an illegal monopoly on online advertising technology Friday with witness testimony saying the industry is vastly more complex and competitive than portrayed by the federal government.
"The industry has been exceptionally fluid over the last 18 years," said Scott Sheffer, a vice president for global partnerships at Google, the company's first witness at its antitrust trial in federal court in Alexandria.
The Justice Department and a coalition of states contend that Google built and maintained an illegal monopoly over the technology that facilitates the buying and selling of online ads seen by consumers.
Google counters that the government's case improperly focuses on a narrow type of online ads โ essentially the rectangular ones that appear on the top and on the right-hand side of a webpage. In its opening statement, Google's lawyers said the Supreme Court has warned judges against taking action when dealing with rapidly emerging technology like what Sheffer described because of the risk of error or unintended consequences.
Google says defining the market so narrowly ignores the competition it faces from social media companies, Amazon, streaming TV providers and others who offer advertisers the means to reach online consumers.
Justice Department lawyers called witnesses to testify for two weeks before resting their case Friday afternoon, detailing the ways that automated ad exchanges conduct auctions in a matter of milliseconds to determine which ads are placed in front of which consumers and how much they cost.
The department contends the auctions are finessed in subtle ways that benefit Google to the exclusion of would-be competitors and in ways that prevent... Read More