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    Kyle Jones joins Barkley as group creative director

    By SHOOTUpdated:No Comments3447 Views
    KANSAS CITY, Mo. --

    Kyle Jones has come aboard Kansas City-based agency Barkley as group creative director in charge of the Applebee’s account.

    Jones joins Barkley from Venables Bell & Partners in San Francisco, where he worked on Audi and Reebok. He’s perhaps best known as the group creative director at Dallas agency TracyLocke who helped create the Simpsons Kwik-e-Marts for 7-Eleven, when 7-Elevens became Kwik-e-Marts to promote The Simpsons Movie.
     
    “Kyle has a lot of experience convincing big, seemingly traditional clients to do innovative, creative work,” said Jason Elm, executive creative director at Barkley. “Coming up with a great idea is the easy part these days. The real challenge is selling it in and flawlessly producing it. Kyle has a track record of doing just that.”
     
    Prior to his time at Venables Bell, Jones worked on the Microsoft, Dominos, and Kraft accounts at CP+B. He has won multiple Cannes Lions and One Show Pencils.

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    Director Paul Feig’s “Another Simple Favor,” With Blake Lively and Anna Kendrick, To Open SXSW

    Tuesday, February 4, 2025

    "Another Simple Favor," Paul Feig's sequel to his 2018 noir comedy starring Anna Kendrick and Blake Lively, will open the SXSW Film and TV Festival.

    Organizers of the Austin, Texas, festival announced Tuesday that the long-awaited "A Simple Flavor" sequel will kick of this year's edition on March 7. The Amazon MGM release plots another twist-filled round of murder and betrayal, with Stephanie Smothers (Kendrick) and Emily Nelson (Lively) heading to an Italy wedding on Capri.

    "When we saw this film last fall, we instantly knew it had to open SXSW — it gave us that electric feeling we live for as programmers," said Claudette Godfrey, festival vice president, in a statement.

    SXSW has hosted Feig's films before, including a work-in-progress screening of "Bridesmaids" in 2011 and the premiere of "Spy" in 2015.

    The premiere of "Another Simple Favor" will be Lively's first new movie since last year's "It Ends With Us" and the subsequent legal drama involving Lively and that film's director and co-star, Justin Baldoni.

    In late December, Lively sued Baldoni, his production company and others for sexual harassment and attacks on her reputation and sought unspecified damages. Baldoni sued last month, accusing Lively and her husband, "Deadpool" actor Ryan Reynolds, of defamation and extortion and seeking at least $400 million in damages.

    A trial date of March 2026 has been set.

    SXSW previously announced another opening night premiere: the upcoming Seth Rogen Hollywood comedy series "The Studio." The film festival, now in its 32nd year, runs March 7-14.

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