Entertainment brand consultancy and marketing innovations agency Troika has brought on board its sixth creative director, Kasumi Mihori. She will be reporting to Dan Pappalardo, founder and CEO.
With over 20 years of creative experience specializing in large scale, high profile branding initiatives, Emmy Award recipient Mihori joins Troika in Hollywood where she’ll relocate from Turner Studios in Atlanta. She has worked with almost every major network, broadcaster and media company including; Disney/ABC, NBC Universal, CBS, Fox, Warner Brothers Studio, CNN, ESPN, PBS, Disney Channel and Discovery. Her international work includes; British SKY Broadcasting (UK), CBC (Canadian Broadcasting Corporation), and Fox International. She has turned out work for such agencies as DDB, Deutsch, TBWAChiatDay, Ogilvy, McCann Erickson, Saatchi & Saatchi, Team One, and BBDO.
Mihori received an Emmy Award for the 25th Anniversary title sequence of Wonderful World of Disney. Her creative work has been featured on major television networks, cable networks, popular television shows, commercials, social media and the Internet.
During Mihori’s two decades career her work has included; creative team management, client relations, elevation of brand integrity with a focus on ROI, strategy, change management, and audience engagement. She has a strong focus on creative direction, 360 degree marketing initiatives on multiple platforms and the directing of design, live-action, animation, post production and development of original music.
