Agency twofifteenmccann has expanded its creative leadership with the promotion of Neil Bruce and Ezra Paulekas to creative directors.
Bruce joined twofifteenmccann in 2011 from TBWAChiatDay in Los Angeles where he worked on Sprint, Snickers, Skittles and Starburst. Previously, he was with Wieden+Kennedy in Portland where he was a writer on ESPN and Nike’s Brand Jordan.
Paulekas began his career as a graphic designer, front-end developer, 3D artist and animator on the east coast before moving to Los Angeles to join Sony Picture’s film marketing group. Prior to joining twofifteenmccann in 2014, he led work on Zune, The History Channel and T-Mobile at design studio Expolis, and worked on Intel, Google and Reebok at Venables Bell & Partners.
Sinners and Saints Adds Apple Pie To Its Branded Menu
Bicoastal Sinners and Saints--the multidisciplinary studio overseen by managing director/executive producer Heather Heller, and partners/EPs Yann Henric and Thomas Carroll--has added Apple Pie Tabletop to its roster for branded content. Known for its food and beverage content creation, Apple Pie comprises the husband-and-wife team of director/DP Gene Dubin and director/art director Alisa Volodina. In addition to representation, the move expands Apple Pie’s production capabilities through the combination of its centrally located full-service studio in New York and a newly established mobile studio in Los Angeles. Apple Pie recently teamed with Sinners and Saints on a Wienerschnitzel project created by Innocean.
“We believe that our dual studio strategy positions us uniquely in the competitive landscape of food and beverage storytelling,” said Heller. “By blending the artistry of the New York studio with the flexibility of our Los Angeles location, we can tailor our productions to meet the unique demands of each project, regardless of geography.”
“Working with Sinners and Saints in the demanding field of tabletop was an absolute pleasure,” shared Apple Pie Tabletop in a joint statement. “Warm welcome, unwavering support and dedication--everything a director can ask for. The entire experience was both enjoyable and rewarding. We will not miss an opportunity to collaborate with them again.”
“The first thing you notice is that Apple Pie has beautiful work,” Heller observed. “Having worked with them, I can say that Gene and Alisa are extremely meticulous and detail-oriented; their combination of talent and agility appeals to agencies and clients.” Also appealing to Heller is Apple Pie Tabletop’s brisk international... Read More