A can of Chef Boyardee Ravioli embarks on a long journey—overcoming many obstacles along the way—to be with the little girl who loves him in an ingenious new spot created by Leo Burnett USA, Chicago, and directed by Phil Morrison of Epoch Films, New York.
Micaela Lin and Annie LaRussa were the principal actors in this spot. The SAG/AFTRA Commercials Contract Standing Committee has granted a waiver to allow commercials to be available for viewing on SHOOTonline.com. The spots cannot be copied, downloaded or e-mailed.
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CLIENT
Chef Boyardee Ravioli.
PRODUCTION CO.
Epoch Films, New York.
Phil Morrison, director; Ed Lachman, DP; Doug Halbert and Jerry Solomon, executive producers, Marc Marrie, line producer. Shot on location in San Dimas, Calif.
AGENCY
Leo Burnett USA, Chicago.
Josh Denberg, executive VP/creative director/copywriter; Paul Hirsch, executive VP/creative director/art director; Tom Keramidas, producer.
EDITORIAL
The Whitehouse, Chicago.
Angelo Valencia, editor; Jacob Khuel, assistant editor; Kristin Branstetter, producer.
POST
The Filmworkers Club, Chicago.
Rob Churchill, online editor; David Sarno, assistant editor; Michael Mazur, colorist.
VISUAL EFFECTS
M5 Industries, San Francisco.
Jamie Hyneman, founder/inventor/puppeteer.
Ring of Fire Advanced Media, West Hollywood.
John Myers, executive producer; Jerry Spivack, creative director; Zena Kronitis, producer; Brian Shneider and Paul Geiger, Henry artists; Gary Mortensen, rotoscoping.
AUDIO POST
Another Country, Chicago.
John Binder, mixer; Lesley Fogle, assistant mixer; Michelle Hofbauer, executive producer.
MUSIC
Spank! Music & Sound Design, Chicago and Santa Monica.
Mat Morse, partner/composer/producer.