By Carolyn Giardina
At first, one might think they’re watching a scene from a Victorian period film. But then it turns out to be "Casanova," one of three new :60s for Cailler’s Chocolates, directed by Mark Raymon Bennett of bicoastal Cohn + Company, which co-produced the spot with Plush Films, Sydney and Melbourne, for agency JWT H&F, Zurich.
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Alan Bayer, Luke DeLacey, Jaroslav Semotam and Radka Vojtiskoba were the principle actors in this spot. The SAG/AFTRA Commercials Contract Standing Committee has granted a waiver to allow commercials to be available for viewing on SHOOTonline.com. The spots cannot be copied, downloaded or e-mailed.
CLIENT
Cailler’s Chocolates.
PRODUCTION CO.
Cohn + Company, bicoastal.
Mark Raymon Bennett, director; Phillipe Lesourd, director of photography; Jack Cohn, president; David Lasseron, executive producer; Jean Marc Kerdelhue, production designer; Oscar Charpentier, costume designer. Shot on location in Prague and at Bearandov Stages, Prague.
Plush Films, Sydney and Melbourne.
Catherine Warner, line producer.
AGENCY
JWT H&F, Zurich.
Remy Fabrikant, creative director; Frederic Rossman, art director; David Keller, copywriter; Annina Wenger, producer.
EDITORIAL
Karl Marx Films, Crows Nest, Australia.
Karl Soderstein, editor.
POST
Digital Pictures, Sydney.
Siggy Ferstl, colorist (Ferstl has since joined R!OT, Santa Monica).
VISUAL EFFECTS
Animal Logic, Sydney.
Andy Brown, visual effects supervisor; Bruce Carter, creative director; Angus Wilson, lead compositor; Mark Robinson and Nick Ponzoni, compositors; Andrew Lodge, 3-D lead artist; Amy Ryan, 3-D artist; Evan Shipard and David Nelson, matte painters; Pip Malone, visual effects producer; Sarah Beard,
executive producer.
AUDIO POST
Efren Herrera, Los Angeles.
Efren Herrera, mixer.
SOUND DESIGN
Efren Herrera, Los Angeles.
Efren Herrera, sound designer.
Golden LA Signs Director Ashley Armitage
Golden LA has added filmmaker Ashley Armitage to its talent roster.
Originally from Seattle, Armitage attended UCSB for Cinema Studies before pursuing her BFA in Photomedia from UW, often skipping classes to fly to New York City for shoots as a photographer. This early success opened doors to commercial filmmaking, fast-tracking her rise as a director. Armitage’s first commercial film was the product launch for Billie, “Project Body Hair.” The campaign won a People’s Voice Webby for Advertising, Media & PR Brand Strategy, racking up over one million views in its first 24 hours and aired in Times Square. “Project Body Hair” made history in 2018 as the first film to show female body hair being removed.
As a visual storyteller, Armitage’s filmmaking seamlessly fuses lighthearted humor with a powerful drive for social change, using her art to challenge and dismantle outdated concepts of identity and gender. By bringing levity and a modern sensibility to her films, Armitage’s directorial eye has caught the attention of companies seeking to create authentic, meaningful brand films. Her signature style of colorful tableaus has been seen in films and stills for brands like H&M, Levi’s, Nordstrom, Adidas, Nike, Bumble, Showtime, First Aid Beauty, Viceland, and Billie. She continues to work behind the camera as a photographer, with her images featured in i-D, Dazed, Teen Vogue, Vogue UK, and Vogue Portugal, and in front of the camera, appearing in campaigns for Gucci’s Guilty fragrance, Nylon x Polaroid, Nordstrom, and Chanel x i-D.
“I love the people at Golden LA,” remarked Armitage. “I’m fortunate enough to have worked with [Golden LA EP] Dahlia Stone before. [Managing director] Matt Marquis is so... Read More