CLIENT
CBL & Associates/CBL Malls/Hamilton Place.
PRODUCTION CO.
Big Lawn Films, Santa Monica.
Chuck Bennett, director; Doug Koch, DP; Gabrielle Yuro, executive producer; Lauri Sawlor, producer. Shot on location in Toronto.
AGENCY
Huey/Paprocki Advertising, Atlanta.
Ron Huey, creative director/copywriter; Aaron Thorton, art director; Janet Mason, producer.
EDITORIAL
Red Car, New York.
Glenn Conte, editor.
POST
R!OT, Atlanta.
Jeff Bauman, colorist; CE Raum, online editor.
AUDIO POST
AcousTech Music Productions, Atlanta.
Matt Still, mixer.
THE SPOT
"Chatterbox" (:30) opens on a waiting room setting where a woman asks a little girl what she wants from Santa. The spot then shifts to several scenes, with the youngster reciting her extremely long Christmas list to anyone who is within earshot, including a plumber, a dentist, a cashier at a fast-food restaurant and a person at a library. The voiceover points out, "They know what they want this holiday season and we know where to find it." The spot concludes with the Hamilton Place logo and the tag, "More of the stuff you love."
Spot broke Oct. 26.