Register

    Cut + Run, Vendetta Vacation With Capital One

    By SHOOT StaffUpdated:No Comments1653 Views
    --

    CLIENT

    Capital One.

    PRODUCTION CO.

    Saville Productions, Beverly Hills, Calif.

    Simon West, director; Peter Menzies Jr., DP; Michelle Travinski, executive producer; Dawn Fanning, producer; Kathy Siegel, visual effects supervisor. Shot on location in Sydney.

    Boomerang Productions, Sydney.

    Celina Janjic, executive producer/line producer.

    AGENCY

    McCann-Erickson, New York and Troy, Mich.

    Matt Canzano, creative director; Bonnie Bedell, producer; Jim Therkalsen, copywriter; Steve Martin, art director.

    EDITORIAL

    Cut + Run Los Angeles,

    Santa Monica.

    TG Herrington, editor; Alex Dondero, assistant; Christie Cash, executive producer.

    POST/VISUAL EFFECTS

    Vendetta Post, Santa Monica.

    Crawford Reilly, online editor/visual effects artist/compositor; Pete Mayor, visual effects artist/compositor; Shauna Prescott, online/visual effects assistant.

    The Syndicate, Santa Monica.

    Beau Leon, colorist.

    AUDIO POST

    Eleven, Santa Monica.

    Jeff Payne, mixer; Francine Boucher, assistant mixer.

    MUSIC/SOUND DESIGN

    Mo-phonics, Venice, Calif.

    Nico Mansy, composer; Zach Corbell, sound designer; Michael Frick, executive producer; Josh Marcy, assistant producer.

    THE SPOT

    "Island" (:30) opens on a couple standing in their bedroom, going through the mail. The woman notices a Capital One envelope that is stamped with an "Island Giveaway" sticker. As she opens it, the envelope explodes with sand, resulting in a growing palm tree and water spurting all over the home. As a postman approaches the front door, it is blown open and a cascade of beach sand pours outside. A voiceover explains that a viewer could win their own island with the Capital One No-Hassle Island Giveaway. The spot concludes with the couple dancing on their very own tropical island with their friends, as the woman asks, "What’s in your wallet?"

    Spot broke in September.

    Category:ScreenWork



    Influx of Talent At DAVID New York Includes The Creative Director Duo Of Erin Evon and Jason Burke

    Monday, November 25, 2024

    Global creative agency DAVID has made seven creative hires in its New York office. Coming aboard are the creative director duo of Erin Evon and Jason Burke; associate creative directors Kelsey Miller, Tori Mortenson and Maris DiTullio; sr. copywriter Adam Goffstein; and sr. art director Victoria Rocha.

    All will report to Daniel Lobaton, North America, chief creative officer, and André Toledo, chief creative officer.

    Creative directors Evon and Burke have teamed on campaigns for Goldfish, Snyder’s of Hanover, Tide, Shopify, Samsung and Uber Eats. They’ve been working together for seven years at such NY agencies as R/GA and Saatchi & Saatchi. While at the latter, Evon was one of the creative behind “It’s a Tide Ad,” the Procter & Gamble Super Bowl takeover that at the Cannes Fest scored a Film Grand Prix, Titanium Cannes Lion and Creative Effectiveness Gold Lion as well as a Grand Effie.

    Associate creative directors Miller and Mortenson were most recently at Mekanism working for Jose Cuervo and Quaker Oats. DiTullio had been an associate creative director at Deutsch LA where she worked on Taco Bell. Prior to Deutsch LA, she worked at Crispin Porter+Bogusky on Domino’s, and RPA on Apartments.com.

    Sr. copywriter Goffstein served previously at The Martin Agency and MullenLowe Boston, working for brands like Buffalo Wild Wings and Busch Light. Rocha contributed to award-winning campaigns like Michelob Ultra’s “Dreamcaster” and Spotify’s “Spreadbeats.”

    The seven new team members join the existing NY contingent in their newly opened office space at the iconic Domino Sugar Factory in Williamsburg, Brooklyn.

    “Talent is at the core of who DAVID is,” said Lobaton. “We are a first name agency so... Read More

    MySHOOT Profiles


    Add A Comment