The Television Academy announced today the juried award winners for the 68th Emmy® Awards in Animation. The juried awards for Animation will be presented on Sunday, September 11, at the Microsoft Theater in Los Angeles, California. This year's juried winners include:
Outstanding Individual Achievement in Animation
Adventure Time * Bad Jubies * Cartoon Network * Cartoon Network Studios in association with Bix Pix Entertainment
Jason Kolowski, Production Designer
Adventure Time * Stakes Pt. 8: The Dark Cloud * Cartoon Network * Cartoon Network Studios
Tom Herpich, Storyboard Artist
He Named Me Malala * National Geographic Channel * Fox Searchlight Pictures in association with Image Nation Abu Dhabi and Participant Media
Jason Carpenter, Animation Production Designer
Long Live The Royals * Punk Show * Cartoon Network * Cartoon Network Studios
Chris Tsirgiotis, Background Designer
Robot Chicken DC Comics Special III: Magical Friendship * Adult Swim * Stoopid Buddy Stoodios
Scott DaRos, Character Animator
Juried categories require all entrants to be screened by a panel of professionals in the appropriate peer group, with the possibility of one, more than one, or no entry being awarded an Emmy. As a consequence there are no nominees, but rather a one-step evaluation and voting procedure. Deliberations include open discussions of each entrant's work, with a thorough review of the merits of awarding the Emmy. At the conclusion of each deliberation, the jury considers the question, "Is this entry worthy of an Emmy award – yea or nay?" Only those with unanimous approval win.
The 2016 Creative Arts Emmy Awards, executive produced by Bob Bain,will be held over two nights at the Microsoft Theater from 5:00 PM – 7:30 PM on both Saturday, September 10, and Sunday, September 11. FXX will broadcast the awards on Saturday, September 17, from 8:00 – 10:30 PM (ET/PT) with an encore from 10:30 PM – 1:00 AM (ET/PT).
Sonic Branding For Social Media: Engage, Align, Connect
By Chad Cook -- With more than five billion people accessing social media daily, savvy brands understand the importance of cultivating a strong social identity. They devote massive resources toward brand awareness, audience targeting, content strategy and community engagement. Yet, while they know that social platforms are critical to boosting sales and attracting new customers, many neglect one of the most effective tools for connecting with consumers: sonic branding. Marketers often associate sonic branding with catchy mnemonics used by big brands like McDonald’s, Netflix and Intel in their advertising. But that is a very limited view of what sonic branding is and what it can do. Sonic branding is a way to build awareness and stimulate engagement across all touch points, from advertising to broadcast digital, in-person and social. And it’s not limited to members of the Fortune 500. Brands at all levels can benefit from a sonic identity that is memorable, engaging and reflective of its core values. Sound has been scientifically proven to be deeply tied to memory and emotion. There’s a reason that certain songs stick in your head and bring back memories formed years or even decades earlier. So, it’s surprising that sonic branding is often an afterthought in marketing plans. That is especially true in social media marketing. Faced with tight deadlines and strained budgets, creative teams are often tempted to select music for their content simply because it “fits.” Unfortunately, that may result in content that is in tune with what’s trending but is out of tune with brand identity. Effective sonic branding, by contrast, requires thoughtful strategic planning,... Read More