CLIENT
Major League Baseball.
PRODUCTION CO.
Major League Baseball Productions, New York.
Jeff Spaulding, director; Jeff Christian, DP; Steve Sortunato, executive producer. Shot on location in New York, and Oakland, San Francisco and San Diego, Calif.
AGENCY
FCB San Francisco.
Scott Larson, creative director/art director; Brad Berg, creative director/copywriter; Steve Neely, executive producer; Lisa Reynolds, producer.
STOCK FOOTAGE
Major League Baseball Productions.
EDITORIAL
Hyena Editorial, Santa Monica.
Keith Salmon, editor; Alex Marquez, assistant editor.
POST
R!OT, Santa Monica.
Bob Festa, colorist.
The Finish Line, Santa Monica.
James Bygrave, online editor.
AUDIO POST
Wimbo Music and Sound Design, Santa Monica.
Pete Kneser, mixer/engineer.
MUSIC
Asche & Spencer, Venice, Calif.
Chris Beaty, composer.
SOUND DESIGN
Wimbo Music and Sound Design.
Pete Kneser, sound designer.
THE SPOTS
Three :30s feature current baseball players quoting historic players in a nostalgic tribute to the fans of the game. Future Hall of Famers such as Cal Ripken and Tony Gwynn recount bygone baseball legends’ statements of gratitude to their fans, such as those of Joe DiMaggio and Roberto Clemente. The spots end with the players thanking the fans. Among the other players appearing in the ads—"We Owe You-Bonds," "We Owe You-Giambi" and "We Owe You-Spanish"—are Derek Jeter, Edgar Martinez, Alex Rodriguez, Roger Clemens, Brett Boone, Ichiro Suzuki, Barry Bonds, Jason Giambi and Randy Johnson.
Spots broke Oct. 27.