CLIENT
American Cancer Society.
PRODUCTION CO.
Academy Film Productions, Baltimore.
R. Randolph Greer, director; Randy Greer Jr., DP; Marion Maus, executive producer; Marielle Cole, producer. Shot on stage at Academy Film Productions.
AGENCY
Spokany & Company, Bethesda, Md.
Susan M. Spokany, creative director/ copywriter/producer; Harby Tran, art director.
STOCK FOOTAGE
NFL Films, Mt. Laurel, N.J.
Linda Sponaugle, contact.
EDITORIAL
Prism Digital Post, Alexandria, Va.
Eric Boyer, editor.
POST/AUDIO POST
Henninger 1150 Post, Washington, D.C.
Eric Boyer, online editor/colorist; Max Squire, mixer.
MUSIC/SOUND DESIGN
Henninger 1150 Post.
Max Squire, composer; Barnaby Bristol, sound designer.
THE SPOT
In the :30 "Ugly Fullback," Washington Redskins cornerback Darrell Green explains the importance of early screenings in order to fight the occurrence of colorectal cancer.
Spot broke in November.