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    ILMCP Watches E.T. For Reese’s

    By SHOOT StaffUpdated:No Comments1348 Views
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    CLIENT

    Hershey Foods Corporation/ Reese’s Pieces.

    PRODUCTION CO.

    Industrial Light+Magic Commercial Productions, San Rafael, Calif.

    Robert Caruso, director; Elliott Davis, DP; Marcie Malooly, VP/executive producer/division manager; Shari Hanson, producer; Colin Brady, animation director; Alison Leaf, lead animator; Alan Trombla, lead technical director; Marcus Stokes, technical director; Mark Casey, lead compositor; Lori Farmer, visual effects postproduction supervisor; Eric Schroeder, visual effects project manager.

    AGENCY

    Ogilvy & Mather, New York.

    David Apicella, executive creative director; Ann Phares, associate creative director/art director; Susan Rosenzweig, copywriter; Randy Shreve, executive producer; Alicia Zuluaga, associate producer.

    EDITORIAL

    Red Car, San Francisco.

    Alan Chimenti, freelance editor. (Chimenti is now with Radium, Santa Monica and San Francisco.)

    POST

    Company 3, Santa Monica.

    Steve Rodriguez, colorist.

    AUDIO POST

    Skywalker Sound, Marin County, Calif.

    Bob Edwards, mixer.

    SOUND DESIGN

    Skywalker Sound.

    Bob Edwards, sound designer.

    THE SPOT

    "Solar System" opens on a bowl filled with Reese’s Pieces, which magically begin to elevate and swirl in the air. The candy heads over to E.T., who’s sitting at a kitchen table, as the voiceover points out that viewers can obtain a free ticket to see the re-release of the classic movie by purchasing Reese’s candies (Pieces, Sticks, Bites). The :30 ends with E.T. pointing his famous lit-up finger toward the still-airborne Pieces and saying, "Good."

    Spot broke in February.

    Category:ScreenWork



    “Beatles ’64” Documentary Captures Intimate Moments From Landmark U.S. Visit

    Thursday, November 28, 2024

    Likely most people have seen iconic footage of the Beatles performing on "The Ed Sullivan Show." But how many have seen Paul McCartney during that same U.S. trip feeding seagulls off his hotel balcony?

    That moment — as well as George Harrison and John Lennon goofing around by exchanging their jackets — are part of the Disney+ documentary "Beatles '64," an intimate look at the English band's first trip to America that uses rare and newly restored footage. It streams Friday.

    "It's so fun to be the fly on the wall in those really intimate moments," says Margaret Bodde, who produced alongside Martin Scorsese. "It's just this incredible gift of time and technology to be able to see it now with the decades of time stripped away so that you really feel like you're there."

    "Beatles '64" leans into footage of the 14-day trip filmed by documentarians Albert and David Maysles, who left behind 11 hours of the Fab Four goofing around in New York's Plaza hotel or traveling. It was restored by Park Road Post in New Zealand.

    "It's beautiful, although it's black and white and it's not widescreen," says director David Tedeschi. "It's like it was shot yesterday and it captures the youth of the four Beatles and the fans."

    The footage is augmented by interviews with the two surviving members of the band and people whose lives were impacted, including some of the women who as teens stood outside their hotel hoping to catch a glimpse of the Beatles.

    "It was like a crazy love," fan Vickie Brenna-Costa recalls in the documentary. "I can't really understand it now. But then, it was natural."

    The film shows the four heartthrobs flirting and dancing at the Peppermint Lounge disco, Harrison noodling with a Woody Guthrie riff on his guitar... Read More

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