CLIENT
Enterprise-Rent-A-Car.
PRODUCTION CO.
Highway 61, New York.
Mark Claywell, director; Phil Dillon, DP; Marc Rosenberg, executive producer; Robert Pennino, producer. Shot on location in Charlotte, N.C.
AGENCY
Avrett, Free & Ginsberg, New York.
Frank Ginsberg, chairman/CEO/creative director; Manny DeMagistris, executive group creative director/art director; Betsy Rosenblum, senior producer; Rory Braunstein, group creative director/copywriter.
EDITORIAL
Steel Rose Editorial, New York.
Tony Siggia, editor; Ray Burris, assistant editor.
POST/VISUAL EFFECTS
Splash Design, New York.
Andy Milkis, creative director/visual effects supervisor/online editor; Kelley McDermott, producer.
R!OT Design, New York.
John Bonta, colorist.
AUDIO POST
Photomag, New York.
Joe Vagnoni, mixer.
THE SPOT
In "Dale Earnhardt, Jr." (:30) the NASCAR driver’s race car morphs into a sleek rental convertible, in which he spends a romantic evening with his date.
Spot broke March 21.