It’s one thing to stumble into your kitchen in the middle of the night and spy a mouse scurrying behind the fridge or a cockroach running for cover. It’s quite another thing to stumble into your kitchen in the middle of the night and come upon a group of tiny men playing soccer. That’s the unexpected situation a woman confronts in an inventive new spot for Yahoo!, created by Black Rocket Euro RSCG, San Francisco, and directed by Marcos Siega of bicoastal/international hungry man-with visual effects and postproduction by Phoenix Editorial, San Francisco. Shoot Online subscribers may read this week’s Top Spot of the Week in full by accessing the Current Issue in the Members Area.
CLIENT
Yahoo!.
PRODUCTION CO.
hungry man, bicoastal/international.
Marcos Siega, director; Ross Richardson, DP; Stephen Orent, executive producer/New York; Dan Duffy and Caroline Gibney, executive producers/Los Angeles; Justin Erickson, producer. Shot at Raleigh Studios, Manhattan Beach, Calif., and on location in Los Angeles.
AGENCY
Black Rocket Euro RSCG,
San Francisco.
Bob Kerstetter and Steve Stone, creative directors; Joe Rose, copywriter; Cory Smith, art director; Hannah Murray, producer.
EDITORIAL
Phoenix Editorial, San Francisco.
Bob Frisk, editor.
POST/VISUAL EFFECTS
Phoenix Editorial.
Matt Silverman, visual effects supervisor; Jimi Simmons, Flame artist; John Crossley, Smoke editor; Lisa Hinman, executive producer; Jonathan Hinman, producer.
Company 3, Santa Monica.
Stefan Sonnenfeld, colorist.
AUDIO POST
Crescendo! Studios,
San Francisco.
Jay Shilliday, mixer.
MUSIC/SOUND DESIGN
ripe sound, San Francisco.
Andy Newell, composer/sound designer; Alisa McMullen, producer.