Underdog Entertainment, a New York-based production company, announced today that “Teenage Popstar Girl” the music video produced for the roots-rock band Whisperado and directed by award-winning director Daniel Azarian, is an official selection and will screen at the 2012 Robot Film Festival.n nThe video, recently featured on AOL Music, follows an awkward tween who worships an impossibly perfect, airbrushed popstar – only to discover her idol isn’t what she seems. It’s a satiric tale that explores the concept of robots taking a pivotal role in the arena of pop culture. nnBlogcritics recently called Teenage Popstar Girl “Bubblegum social satire,” while the award-winning UK radio program, Following the Nerd, described the video as “A great take on modern pop culture with a Stepford Wives overtone.” nn
nThe music video can be viewed online here, along with publicity and production stills. nnThe Robot Film Festival will open with Sundance winner “Robot & Frank,” a story of a retired jewelry thief and his companion robot starring Frank Langella, Susan Sarandon, and Liv Tyler. In addition to film screenings, the festival will feature live performances and the second annual Botskers awards ceremony, a red carpet black tie event.nnThe Festival, founded in 2011 by social roboticist Heather Knight of Marilyn Monrobot and Carnegie Mellon’s Robotics Institute, will showcase and premiere short films up to eight minutes in length that feature robots as main characters from juried open-call submissions. Co-produced with Marek Michalowski of BeatBots and Chrys Wu of Hacks/Hackers, the celebration is structured more like a TED event than a traditional film festival, as it has live performances, art installations, robot demos, cocktails, and coffee mixers throughout. For more information visit www.RobotFilmFestival.com.nnThe Robot Film Festival will take place on Saturday, July 14, 2012 from 10:30am-10PM at the 3LD Art and Technology Center, 80 Greenwich Street, New York, NY 10016. Tickets are $70 for general admission and $35 for students. Tickets may be purchased via Eventbrite here.nn”Teenage Popstar Girl” is the lead track on Whisperado’s new album “I’m Not the Road” and is available on iTunes, CDBaby and Amazon.com. Visit www.Whisperado.com for more information.nnCreditsnTitle: Teenage Popstar Girl Music VideonClient: WhisperadonAgency: Underdog EntertainmentnProducer /Director: Daniel AzariannAssociate Producer: Andrew BarisnCinematography: Milton KamnPopstar Makeup Design: Jacqueline Catanese, Facez llcnStage Set Design: Russell SchrammnChoreography: Maurice ParentnVisual Effects: Daniel Azariann nAzarian, an established director of television commercials and branded entertainment, recently won two Telly Awards for the PSA “Save Lolita.” In all, he has won five Tellys – including the Silver Award, Telly’s highest honor. He has directed and produced national spots for 3M’s Scotch-Brite brand and Horizon Organic. Blue-chip telecommunications firms and entertainment networks have licensed Azarian’s commercial spots for their US and international mobile networks. This past fall, he directed the “Bullying is Violence” PSA campaign for the Anti-Violence Project. n nUnderdog Entertainment (www.UnderdogEntertainment.com) is a New York-based production company active in producing commercial spots, branded and traditional entertainment.Robert Michael Underdog Entertainment Contact Robert via email 1.212.807.9552
Contact:www.UnderdogEntertainment.com">www.UnderdogEntertainment.com www.Facebook.com/UnderdogEntertainment www.Twitter.com/DanielAzarian
ABC Fine Wine and Spirits Embraces Dry January With Cheeky New Ad Campaign
Bacon & Eggs, the creative shop known for its witty, imaginative and disruptive advertising, has created an innovative campaign for ABC Fine Wine and Spirits that playfully tackles the Dry January's impact on its business head-on. Through the campaign, Florida's largest family-owned wine and spirits retailer proudly proclaims its support for Dry January even as it shares its extensive selection of wines, spirits, premixed cocktails and beers found within 127 stores across the state. In the campaign's signature spot, ABC Fine Wine and Spirits cheekily announces its enthusiastic support for Dry January, then proceeds to describe its tantalizing array of velvety cabernets, perfectly frosted IPAs, and smooth whiskeys — all while insisting, of course, that viewers "definitely shouldn't" indulge in these libations during the month. "Most alcohol retailers either push non-alcoholic alternatives or go quiet during Dry January," explains Kia Zomorrodi, founder and chief creative officer of Bacon & Eggs. "We wanted to flip the script and create something that would resonate with both those participating in Dry January and those who aren't. The campaign's reverse psychology approach lets ABC own the conversation while showcasing its impressive selection in an entertaining way." The campaign arrives as ABC Fine Wine and Spirits aims to maintain brand engagement during a traditionally quiet period for alcohol sales. "This campaign perfectly captures our brand personality while acknowledging the reality of Dry... Read More