Streamline Content is aptly named. The New York-based production company, headed by director Peter Kagan and executive producer Brian Bennhoff, has reduced the business of producing commercials to its essentials: “creative thinking, production smarts and a sharp focus on what’s needed to maximize the potential in a storyboard.” That simple formula has led it to compile an enviable track record for repeat business with such well known brands as Dannon, Blue Cross, MTV and the U.S. Army.nnGiven the company’s near obsessive concern with efficiency and value, it’s not surprising that in selecting a media management platform, it chose Simian. “We researched all the available platforms and in terms of functionality, support and cost, everything pointed to Simian,” says Bennhoff. “I test drove the system and was impressed. I especially liked the access we had to the development team. It gave me confidence that we would continue to receive great support as we implemented and employed the system.”nnSimian‘s reel building capabilities have become integral to Streamline Content’s sales efforts. The company’s sales staff can build customized reels through a simple drag and drop process and email them to clients and potential clients. Bennhoff notes that they have found Simian‘s analytics to be especially valuable as it lets the sales team know who has received their reels and what spots they’ve viewed.nnBest of all, viewing Simian reels is simple and seamless. “Our clients don’t want to deal with clumsy log-ons or have to copy and paste links; when they open an email and click on a button, the expect it to work,” Bennhoff observes. “With Simian, our video plays consistently and clients can forward it to other members of their team. No one has ever called to say that a video didn’t work. That is a big compliment.”nnRecently, Streamline Content had its website redesigned by Red NYC with Simian deployed as its back-end media server. Now updating the website is as easy as building a reel; adding a new spot to the portfolio page or a story to the news section can be done in seconds. “Since we were already using Simian as our reel server, the decision was simple,” Bennhoff says. “We have a great looking site and one that’s very functional.”nnUsing one system to manage reels and website content makes sense and fits the company’s ethos. As Bennhoff puts it, “It’s streamlined.”nnnn
Brian Atton Simian 310.736.1363 Contact Brian via email
Contact:Linda Rosner ArtisansPR 310.837.6008 Contact Linda via email
Historic “Off The Record” Interview Archive Now Posting Rare Exclusive Audio Recordings With Rock Stars Free on YouTube
For the first time ever, the โOff The Recordโ Interview Archive has been posting free on YouTube, rare, historic and exclusive interviews with legendary rock musicians including Paul McCartney, George Harrison, John Fogerty, Brian May, Robert Plant, Tom Petty, and many others. These long-lost audio interviews, which have been culled over the course of three decades, present insights from many legendary artists. So far, there are more than 25 interviews publicly available, with dozens more to come. Unique gems amongst these audio interviews include George Harrison describing Abbey Road, track by track; Billy Preston on being asked to join The Beatles; and Tom Petty, talking about reuniting with The Heartbreakers. The โOff The Recordโ Interview Archive includes priceless audio gems, offering listeners a chance to โfan-upโ to their favorite stars. Other available interviews from the archive include such icons as: Ian Anderson, Pat Benatar, Jackson Browne, Bill Bruford, Eric Clapton, David Crosby, John Fogerty, Dave Grohl, Jerry Garcia, Jimi Hendrix, Elton John, John Lennon, Brian May, Linda McCartney, Paul McCartney, Jim Morrison, Jimmy Page, Tom Petty, Billy Preston, Carlos Santana, Bob Weir, and many more. https://youtu.be/mVPaY2J1XMI?si=hlhndC-Y1xME_kcp Paul McCartney talks about his 2005 album, Chaos And Creation In The Backyard and talks about his music including the 2002 album, The Naked Ride in this full and exclusive interview from The Off The Record Rock Star Interview Archive. Video Source: YouTube For more information about the โOff The Recordโ Archive, including details as to how to license this material, contact Jonathan... Read More