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    Cronin And Co. Heal At CCMC

    By SHOOT StaffUpdated:No Comments1358 Views
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    CLIENT

    Connecticut Children’s Medical Center.

    PRODUCTION CO.

    Park Pictures, New York.

    Ramaa Mosley, director; Jim Fealy, DP; Jonna Mattingly and Jackie Bisbee, executive producers; Justin Pollock, line producer. Shot on location in Hartford, Conn.

    AGENCY

    Cronin and Company,

    Glastonbury, Conn.

    Steve Wolfberg, creative director; Bob Dennis, copywriter; Wayne Raicik, art director; Lester Ayala, producer.

    EDITORIAL

    Consulate, New York.

    Holly Singer, editor.

    POST

    Consulate.

    Michael Dwass, online editor.

    Moving Images, New York.

    Carlos Rodriguez, colorist.

    AUDIO POST

    The Anx, New York.

    Carl Mandelbaum, mixer.

    MUSIC

    Big Foote Music, New York.

    Chris Jordao, composer; Paul Seymour, producer.

    THE SPOT

    "Treat Me" conveys the message that teens are still kids, and that CCMC is uniquely suited to provide the care they need, regardless of the illness. The :30 captures teenagers in their natural elements—playing basketball, walking the halls of school, working at a grocery store. That footage is intercut with close-ups of the teens introducing their ages, one at a time: "I am fourteen years old … I am sixteen years old … When are you going to treat me with respect … with trust … more like an adult?" The shots are followed by scenes of the teenagers being treated at CCMC, while a Peri Gilpin voiceover ("Roz," Frazier) states, "There’s nothing tougher than being a teen, unless it’s being the parent of one. At CCMC we know teens are still growing—emotionally and physically." The spot concludes with the CCMC logo and the tag line, "Kids are great we just make them better."

    Spot broke in February.

    Category:ScreenWork



    Angelina Jolie Had To “Breathe Again” For The Role Of Maria Callas

    Wednesday, November 27, 2024

    Angelina Jolie never expected to hit all the notes. But finding the breath of Maria Callas was enough to bring things out of Jolie that she didn't even know were in her.

    "All of us, we really don't realize where things land in our body over a lifetime of different experiences and where we hold it to protect ourselves," Jolie said in a recent interview. "We hold it in our stomachs. We hold it in our chest. We breathe from a different place when we're nervous or we're sad.

    "The first few weeks were the hardest because my body had to open and I had to breathe again," she adds. "And that was a discovery of how much I wasn't."

    In Pablo Larraín's "Maria," which Netflix released in theaters Wednesday before it begins streaming on Dec. 11, Jolie gives, if not the performance of her career, then certainly of her last decade. Beginning with 2010's "In the Land of Blood and Honey," Jolie has spent recent years directing films while prioritizing raising her six children.

    "So my choices for quite a few years were whatever was smart financially and short. I worked very little the last eight years," says Jolie. "And I was kind of drained. I couldn't for a while."

    But her youngest kids are now 16. And for the first time in years, Jolie is back in the spotlight, in full movie-star mode. Her commanding performance in "Maria" seems assured of bringing Jolie her third Oscar nomination. (She won supporting actress in 2000 for "Girl, Interrupted.") For an actress whose filmography might lack a signature movie, "Maria" may be Jolie's defining role.

    Jolie's oldest children, Maddox and Pax, worked on the set of the film. There, they saw a version of their mother they hadn't seen before.

    "They had certainly seen me sad in my life. But I... Read More

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