The video Foundation Content created for the film CONTAGION has been nominated for the prestigious TED Award for “Ads Worth Spreading.”
It’s not everyday that you are asked to create a viral about a virus everyone hopes won’t go viral where the objective is for the piece you’re creating to go viral. Sound confusing? Thought so. That is what Warner Bros. and Participant Pictures proposed to Denizen Company who asked Foundation Content to create said viral for the Steven Soderbergh film CONTAGION.
President Samantha Hart says, “We are thrilled to announce that the video has been nominated for the prestigious TED Award for “Ads Worth Spreading”. Special thanks go to Foundation Creative Director, Kyle Shoup, and Producer, Stacy Paris, and the entire graphics team for an amazing job well done!
Credits
Client: Denizen, Warner Bros., Participant Media, and Take Part
Commissioning Agency: Denizen
Agency: Denizen Company
Creative Director: Denizen
Copywriter: Denizen
Art Director: Denizen
Agency Producer: Trista Van Tine
Account Director: Denizen
Production: Foundation Content
Creative Direction: R. Kyle Shoup
Producer: Stacy Paris
Design Producer: Lusia Boryczko
Animation: R. Kyle Shoup, Jesse Willis, Jennifer Moody, Jamin Clutcher, & Jimmy Fisher
Designers: R. Kyle Shoup & Jennifer Moody
Sound Design: Ryan Pribyl
About Foundation Content
Foundation Content is a full service production and post company with a focus on innovation, collaboration, and efficient execution designed to maximize creative potential across multiple platforms. Between their Culver City and Chicago offices, they house producers, writers, directors, editors, graphic artists, sound design, a top colorist, and stages, and handle projects from inception to exhibition. With the energy of an indie film company, experience of an established production / post house, and vision of a creative boutique, Foundation welcomes challenges big and small. Clients have included Chiat Day, Leo Burnett, BBDO, Warner Brothers Records, Domino Records, Levis, Target, and United Way. www.foundationcontent.com