Julie Sweetwood joins Bemis Balkind’s expanding TV Group as VP, Business Development. In her new post, she will help drive the creative agency’s expanding, integrated services for its diverse TV partners. The announcement was made today by agency partners Peter Bemis and Aubrey Balkind.
Sweetwood said, “What I like about Bemis Balkind is its holistic approach – one that combines print and digital solutions to an industry that has been migrating from ‘Appointment TV’ to on-demand content across multiple devices. Bemis Balkind provides our television partners with that same cutting-edge, creative, iconic design and branding, an approach that creates fun, smart and innovative solutions.”
Bemis adds, “Julie Sweetwood offers a new perspective on how our television clients will be serviced, moving forward. She ties our agency’s print, digital and on-air creative expertise together.”
About JULIE SWEETWOOD
Previously, Julie Sweetwood was VP, Global Business Development, for Hurrah!, a Rep Firm for Creative Companies. Sweetwood connected Hurrah!’s roster of design companies with executives working in creative services, marketing and promotions at broadcast and cable television networks, internationally. Earlier, she was a Sales and Marketing Team executive for the television trade association Promax/BDA, and played a part in the Singapore 3DX Film Festival.
About BEMIS BALKIND
From traditional to new media, Bemis Balkind’s core mission has never wavered:
“Use the power of creativity to redefine and enhance the audience’s experience.” In addition to successfully marketing feature films, a number of the agency’s other assignments have involved launching new products and services, whether physical venues such as The Getty Center, new industries, like premium cable TV (HBO), 24-hour news (CNN), televised sports (ESPN), and online financial services for clients including Goldman Sachs.
From its inception, Bemis Balkind garnered widespread notice for its game-changing campaign promoting the classic film “Rosemary’s Baby.” Since then, the company has become a multi-award winning, and highly regarded creative agency, renowned for designing and executing major motion picture campaigns, including those for “Forrest Gump,” “Alien, “Superman,” “Fatal Attraction,” Tim Burton’s “Alice in Wonderland 3D,” “Slumdog Millionaire,” “Black Swan,” “Bad Teacher,” “Shrek,” and many others.
Bemis Balkind is located at 6135 Wilshire Blvd, Los Angeles, CA 90048, and phone is: 323/965-4800. The agency’s New York info is: 134 Spring Street #302, New York, NY 10012, phone 212/965-0099. For more information, please see www.bemisbalkind.com.
Contact:Media: Dan Harary The Asbury PR Agency Beverly Hills, CA 310-859-1831 Contact Dan via email
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