Sony USA, AbelCine and Hollywood DI announce the F65 Camera and Workflow Open House to be held on Saturday, December 10th on The Lot in West Hollywood.
The F65 Open House runs from 10 am to 4pm with free parking on The Lot. Click here to reserve your place.
Sony and AbelCine will be bringing the latest version of the F65 camera and SRMASTER line up as well as other members of the CineAlta range of professional cameras, lenses and recorders. Satoshi Kanemura, Vice President, Beyond HD Production Solutions, Professional Solutions of America, Sony Electronics Inc. is responsible for managing the introduction of the F65 into the US market and will be on hand all day to answer any questions you may have on the camera and SRMASTER platform.
Andy Romanoff, Industry Relations, Ian McCausland, Camera Technology Specialist, and a team of specialists from AbelCine will also be on hand to discuss sales, support and training services for the F65 camera and SRMASTER accessories. AbelCine is a key authorized reseller for the F65 camera and their top people will be available to discuss camera configurations, sales, financing, support, training and rental options for the F65 and other Cinealta products.
Neil Smith, Managing Director of Hollywood DI, comments. "The Sony F65 camera is about to revolutionize movie and TV production …. come along to our Open House from 10am to 4pm on Saturday, December 10th to learn all there is to know about this amazing new camera. As well as the F65 camera, Sony and Abelcine will be demonstrating the full range of CineAlta cameras and SRMASTER Platform recording equipment. Hollywood DI, Blackmagic Design and Colorfront will be demonstrating a complete end-to-end F65 workflow from dailies to projection. The F65 Camera and File-based Workflow Open House will be of benefit to Producers, Directors, and DPs wanting to know where Sony is going next."
As well as having the CineAlta cameras and accessories available, Hollywood DI with its application partners, Colorfront and Blackmagic Design will be demonstrating F65 RAW file dailies solutions, color correction and SRFile workflow. This is the first time that a complete ‘end-to-end’ F65 workflow based on the SRFile format will be demonstrated. Colorfront‘s Dailies system provides a powerful tool for on-set or near-set processing of F65 RAW files into the efficient SRFile format for editorial and finishing purposes. Blackmagic Design‘s DaVinci Resolve provides sophisticated tools for online conform and color correction.
Sony will also be showing their iPad F65 control application with the close-to-production model F65 camera and explaining the 16bit RAW workflow in detail.
The F65 Open House will provide an informal relaxed environment in which you’ll be able to gain hands on experience of the F65 camera and talk things over with the experts from Sony and AbelCine.
Click here to reserve your place. NOTE: Reserving your place before hand will speed up your entry into the parking structure – Security requires the names of all attendees to be entered into their system before you can enter The Lot.
About Hollywood-DI
Located on "The Lot" in West Hollywood, California, Hollywood DI provides workflow consulting and post-production services for studios and independent filmmakers worldwide. The facility’s centerpiece is the versatile Fairbanks Theater, a 33-seat DI suite that offers a 2k DLP projector and a 35mm Simplex projector in a precision-calibrated environment. Offering a full RGB 4:4:4 workflow plus a complete range of 2K and HD editing and color correction tools, Hollywood DI provides the ultimate in creative freedom. Hollywood DI‘s FLOworks™ digital content management system provides time and money savings for content creators. ‘Flexible, Lean and Open’ workflows based on SMPTE and international standards allow content creators to leverage the full power of modern distributed computing and cloud based technologies. Visit www.hollywooddi.com for more information.
