It’s almost time for the editors of SHOOT to select the “Top Spot of the Year.” But first, we’d like to get your opinion so that we can determine the SHOOT Readers’ pick. We have culled through some 50 pieces of work that earned SHOOT “Top Spot of the Week” status throughout 2011, narrowing the field down to 14 finalists from which to choose. A 15th finalist, Chrysler’s “Born Of Fire,” was added to the mix given SHOOT’s extensive coverage of the commercial during the year.
Take a minute to cast your vote in SHOOT Magazine’s 2011 “Top Spot of the Year” poll at www.SHOOTonline.com.go/shootsurvey or vote here (pop-up window). The voting ends on Wednesday, December 7, midnight EST. The SHOOT “Top Spot of the Year” winner will be published in the December 16 SHOOT>e.dition, online at www.SHOOTonline.com.and will be mentioned in SHOOT’s December 16 Special “Year In Perspective/Ad Agency of the Year” Print Issue.
Several finalists are comedy driven, including Volkwagen’s “The Force,” Hertz’s “The Gas and the Brake,” and McDonald’s “Fishing.” Others make a dramatic impact such as Jameson Irish Whiskey’s “Fire” and DirecTV’s “Hot House,” both with visual effects tour de force efforts. Also in the mix are a stop motion piece for Nokia and an inspiring commemorative message in the form of General Motors/Martin Luther King, Jr. Monument’s “Table.”
While the finalists are diverse, they share an uncommon bond of great storytelling. And from this assortment, we’d like you, our readers, to chime on on what you regard as the best of the batch, the Top Spot of 2011.
Finalists in SHOOT’s 2011 “Top Spot of the Year” Poll are listed below for your review. To view a spot, description of the work, and credit information simply click on the Spot Name below [Note: YOU DO NOT NEED TO REGISTER TO VOTE. But you must be registered (FREE) to VIEW VIDEO on www.SHOOTonline.com. To register, go to Home Page and click “register” in login box.] Please vote here.
Client|Spot Name~Director(s)~Agency
Volkswagen’s “The Force”~Lance Acord~DeutschLA,Inc.
DirecTV’s “Hot House”~Noam Murro~Grey, New York
Nokia’s “Gulp”~Sumo Science (Ed Patterson and Will Studd)~Wieden+Kennedy, London
Nissan Frontier’s “Landing Gear”~Baker Smith~TBWAChiatDay, Los Angeles
Jameson Irish Whiskey’s “Fire”~Noam Murro~TBWAChiatDay, Inc.
Hertz’s “The Gas and the Brake”~Tucker Gates~DDB New York
Nike’s “Some Time Together”~The Glue Society~Wieden+Kennedy, Portland, OR
Ikea’s “Playfight”~Martin Kreici~Mother
Cravendale’s “Cats With Thumbs”~Ulf Johansson~Wieden+Kennedy, London
Huggies’ “Soiree”~Fredrik Bond~JWT New York
NBA’s “Nash”~Chris Sargent~Goodby Silverstein & Partners
McDonald’s “Fishing”~Kenny~Leo Burnett
General Motors/Martin Luther King, Jr. Monument’s “Table”~Ben Quinn~Spike DDB
Jack Daniel’s “King Bee”~Pete Candeland~Arnold, Boston
Chrysler’s “Born Of Fire” ~Sammuel Bayer~Wieden+Kennedy
Please vote here in SHOOT Magazine’s 2011 “Top Spot of the Year” poll or visit www.SHOOTonline.com.go/shootsurvey to cast your vote.
Votes Also Wanted For The “Best of The Best Work You May Never See” Poll of 2011
Several finalists are quite poignant such as New York-Presbyterian Hospital’s “Heather” and Oklahoma University Medicine Cancer Center’s “Hair.” Comedy is also in the mix with entries such as Comedy Central Europe’s “Riot,” WaterSense’s “Dishwasher” and Affinity Plus’ “Underwear and Socks.” And there’s lyrical visual fare that includes French Rail Network’s “RFF” and Skoda’s “Curriculum Vitae. Take a minute to cast your vote in SHOOT Magazine’s 2011 “Best of The Best Work You May Never See” Poll at www.SHOOTonline.com.go/shootsurvey as well or vote here (pop-up window). The voting ends on December 7, Midnight EST. The SHOOT “Best of The Best Work You May Never See” winner will also be published in SHOOT’s December 16 >e.dition, online at www.SHOOTonline.com. And, will be mentioned in the December 16 print issue.
Cast Your Vote For The Music & Sound “Top Track of the Year“
Culling through entries from this year’s quarterly Top Ten Tracks Charts, the editors of SHOOT have for the second year selected 15 finalists for the Top Track of 2011. The mix of music/sound candidates is largely from TV commercials but also part of the field is some web-based fare, even a short film. We’d like you to pick your favorite from this group of candidates. Take a minute to cast your vote in SHOOT Magazine’s “Top Track of 2011” poll at www.SHOOTonline.com.go/shootsurvey or vote here (pop-up window). The voting ends on Dec. 7 midnight EST. The SHOOT Music & Sound “Top Track of the Year” winner will also be published in SHOOT’s Dec. 16 >e.dition, online at www.SHOOTonline.com.and will be mentioned in SHOOT’s Dec. 16 print issue.
The December 16th Issue Offers A Great Marketing Opportunity / Special “Retro” Ad Rates
The issue provides a great marketing opportunity to promote your company, roster, individual artisans, creative & business services and production/post equipment and software as well as for making announcements, For consideration advertising Happy Holidays/Happy New Year Messages or Congratulations to TBWAChiatDay on being named Ad Agency of the Year. In celebration of SHOOT’s 51st Anniversary this December, we are offering a special “Retro Rate Card” for ads ranging in size from a Full Tabloid Page to a 1/8th page.
Special “Congratulations” to SHOOT Ad Agency of the Year TBWAChiatDay Advertising Options
For those companies that would like to congratulate TBWAChiatDay, there are two options to consider.
I. Place your own “Congratulations” Ad in one of the sizes at the special “Retro” Ad Rates
-OR-
II. Join SHOOT and other companies in the industry in a joint Congratulations Ad. To participate in the ad, we’ll need your logo in EPS format. The cost will be just $595.00 per logo! The ad will appear on The Front Cover! All print ads appear in two PDF versions of the issue that will be posted on SHOOTonline on December 16th. When readers click on a logos in the Congratulations ad, they will be linked to that company’s website.
Advertising Deadlines
Space Reservations: December 8
Ad Material Deadline: December 9
Late Ad Extension: December 12
For Space Reservations, please contact:
Roberta Griefer
rgriefer@shootonline.com
203/227-1699, ext 13
About SHOOT Magazine
SHOOT Magazine is the leading publication for commercial and entertainment production & postproduction decision-makers. Covering news, great work, trends, creative techniques, applications and talent, SHOOT provides timely and relevant information including behind-the-scenes looks at the best new commercials, interactive work, branded content, music videos, featuress, etc., and the talented ad agency creatives & producers and commercial & entertainment industry executives and artisans behind the work. SHOOT also reports on the latest cinematography, post & editing technology and equipment. If the work involves advertising or entertainment content that consumers view on a screen–TV screen, Cinema screen, Computer screen, Mobile screen or Game screen, SHOOT is searching out who’s doing the most innovative work and what’s coming next. SHOOT provides insights from established filmmaking talent as well as giving its readers a heads-up on the up-and-comers, as reflected in our March and October Directors Issues. For 51 years SHOOT has been chronicling commercialmaking from its infancy to maturation, providing historical contest and a mix of perspectives, showing where the industry has been in order to get a better handle on where it is and in what directions it is headed. SHOOT explores the advertising and entertainment crossover dynamic and integrated campaign strategies, providing an informed big-picture take on the business and the creative sides of advertising and entertainment while showcasing the best work–both prominent and obscure–and getting into the hearts, minds and creative spirit of the industry’s best and brightest executives and artisans in the client, agency creative, entertainment, production, post and music sectors. For further information, please visit www.SHOOTonline.com. Follow us on Facebook or Twitter.
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