LA based branding and marketing agency Stun Creative just completed production of the TV launch campaign for NBC’s new Brian Williams primetime newsmagazine show "Rock Center,” which debuts Oct. 31st.rnrnThe Stun produced campaign consists of a series of comedy spots, each of which features iconic anchorman Brian Williams as he rides an elevator within NBC’s Rockefeller Center — interacting with other well known news and entertainment personalities. rnrnIn the first spot that premiered, Williams rides with many of the contributing star correspondents on his new show, including legendary newsman Ted Koppel, Kate Snow, Harry Smith and Natalie Morales – while he jokingly “snubs” SNL’s Seth Meyers (“fake news anchor—not one of ours”). rnrnIn another spot, Brian William’s elevator door opens on the floor of “Late Night with Jimmy Fallon”. Fallon greets the anchorman and proudly announces that he’s growing a mustache. Williams retorts by informing the late night host that he has a new primetime news magazine show. rnrnThe two spots shot and produced by Stun Creative:rnrn
rnAn Elevator Ride at “Rock Center with Brian Williams” can be seen at YouTube here.rnrnrnElevator Stops for Jimmy Fallon at “Rock Center with Brian Williams” can be seen on YouTube here.rnrnAbout STUN CREATIVErnLaunched in 2000 by principals Mark Feldstein and Brad Roth, Stun Creative is an award winning, Los Angeles-based advertising agency and production company that specializes in writing, directing and producing spots for cable and broadcast television networks, the major Hollywood studios, and major corporate advertisers and prominent advertising agencies. rnrnStun’s entertainment and broadcast industry clients include TBS, TNT, USA Network, 20th Television, Bravo, NBC, HGTV, FX, Warner Bros, and Discovery Networks. The agency’s corporate clientele include Virgin America, Dove and Monster.com among others. rnrnStun Creative is located at 5757 Wilshire Blvd, Suite # 600, LA, CA, 90036. The phone is 323/460-4035 and the web is www.stuncreative.com.For STUN CREATIVE Dan Harary The Asbury PR Agency Beverly Hills, CA 310/859-1831 Contact Dan via email
Union’s Tim Thornton-Allan Edits Santa’s ‘Naughty List’ for Toyota
We may not get a second chance to make a first impression, but when the opportunity presents itself to right our wrongs in time for Christmas, we should seize the moment. In a new holiday spot for Toyota, a little boy realizes he is probably on Santa’s “Naughty List” and resolves to do something about it. The spot was created via Conill Advertising, produced by MJZ, directed by Fredrik Bond, and edited by Tim Thornton-Allan of Union Editorial/Los Angeles and Marshall Street Editors/London. Watching a program on his iPad in the back seat of his dad’s Toyota Tundra, our young protagonist receives a warning: “If you’ve been naughty, Santa won’t bring you any presents.” The lad wastes no time: “Papa! Turn back!” he commands. Father and son proceed to make the rounds, stopping at school, the neighbors, and elsewhere around the neighborhood, to set things right and deliver apologies. The boy even goes so far as to make amends with his little sister - returning the head of a favorite doll. The child’s restitution has the desired effect, and on Christmas morning, he receives exactly the gift he’d asked for. Judging by what he does next, he may have his work cut out for him next year, but we can all just take things one “Naughty List” at a time. Read More