Former General Manager Of Cutters, Inc. Joins New CGI/VFX Resource
re:think post is pleased to announce that John McGrath has joined the company as a Partner and Lead Facilitator focused on business development and growth.
Before joining re:think, McGrath spent 20 years as the General Manager of Cutters, Inc. re:think founder, Brian Bullock, worked with McGrath for nearly a decade when he was the Director of CGI at Sol Design, a division of Cutters. “John has a fantastic track record of building companies, staffs and opportunities and his role at re:think is to facilitate all three. He is the glue that keeps the creative efforts moving forward.”
“At the heart of my decision,” says McGrath, “is my belief that the Midwest’s creative community will be greatly served by having a local and regional 3D effects and design resource that’s available to them, not only to crank out frames, but to partner with from the beginning of the creative process. Until now, CGI has never received the resources it deserves to push it to the forefront in the Midwest. CGI is simply the hardest image work there is to accomplish, which is why so many of the Midwest’s post houses have shied away from making the investment necessary to compete with the large shops on the coasts and overseas. Brian Bullock is committed to changing that and I’m excited to join him in those efforts.”
3D isn’t like the rest of post-production. “I can walk into an Apple store and without making a dent in my credit card, walk out with all the tools I need to compete with anyone in town in editing, sound, color correction, even acquisition. But not 3D!” says McGrath. “Behind every great 3D shop is rack after rack of rendering computers and very complex workflow management software that enables 3D to be timely, flexible, collaborative, seamless and awe inspiring. 3D is hard. It requires not only creative genius, but a few mad scientists behind the curtain as well. Brian is one the very best at creating photorealistic images that blend perfectly into glass acquired footage. That’s why he’s the right person for me to do this with.”
re:think focuses on creating photo-real CGI and is aiming its efforts at automotive work, pharmaceuticals, commercials, feature films, interactive content, mobile content, events and whatever display requires magical and complex imagery. It will be assembling a team over the next few months that will reside not only here in Chicago and the Midwest but around the globe. The company also plans to announce the opening of its permanent headquarters in Chicago later this year.
re:think post was founded in November of 2010 by Brian Bullock (former CGI Director at Sol Design) and Jessica Simmon (former Cutters editor.) The company’s portfolio includes CGI work on the Emmy-nominated spot “I Run” for Team World Vision (Nathan Brown Productions), the Addy Award winning interactive piece “Zero” for Herman Miller (Fairly Painless Advertising), Trek’s 2011 international flagship spot (Aurum), and the Singha Beer global account (GERTRUDE).
Contact:Brian Bullock Founder/Director of CGI re:think post 708-289-1059 Contact Brian via email
Contact:John McGrath re:think post Partner/Facilitator 312-286-9333 Contact John via email
“Ǝvolution” Comes Full Circle At The Chelsea Film Festival
The Chelsea Film Festival, running from October 16th through October 20th, 2024, at Regal Cinemas here in Union Square, is set to host the East Coast premiere of Ǝvolution, a thought-provoking experimental micro-short film that proves big ideas can come in small packages and in perfect circles.
In just 1 minute 16 seconds, this cinematic gem by Award-Winning Director Romina Schwedler, with original music by Argentine Composer Ignacio Montoya Carlotto, explores a cycle as old as time: life leads to progress, progress leads to destruction, and destruction, well, leads back to life. But is this vicious circle unbreakable? Ǝvolution suggests the answer is yes, unless we decide to open our eyes.
Inspired by the overwhelming number of recent events that threaten human existence, Ǝvolution, possibly the shortest film in this 12th edition of the festival, plays out entirely through the symbolism of circles, cleverly illustrating —in the blink of an eye— the repeating patterns of history, and confronting viewers with the uncomfortable truth that our so-called “progress” may, in fact, be guiding us to our own ruin.Premiering at the Regal 14 Union Square, New York City, on October 18, 2024, at 11 a.m., Romina Schwedler's micro-short, featuring Leah Young with cinematography by Alan J. Carmona, will be sure to spark conversations longer than the film itself! Forcing viewers to reconsider the true meaning of evolution, not just as a biological process, but as a reflection of our collective journey as humans.
With a string of festival appearances across the globe, including CineGlobe at CERN (Switzerland/France), Oscar®... Read More