CLIENT
Bayer Corporation/Bayer Back & Body Pain.
PRODUCTION CO.
Public Domain, New York.
Bruce Van Dusen, director; Stefan Czapsky, DP; Steven Shore, executive producer; Cindy Blount, producer. Shot on location in Montclair, N.J.
AGENCY
BBDO New York.
Ed Maslow, creative director; David Freedman, group creative director/copywriter; Ron Taylor, group creative director/art director; Diane McCann, senior producer.
EDITORIAL
Breathe, New York.
Michael Schwartz, editor; Andy Jennison, assistant editor; Kenny Pedini, executive producer.
POST
Breathe.
Andy Jennison, online editor.
Nice Shoes, New York.
Scott Burch, colorist.
VISUAL EFFECTS
My Active Driveway, New York.
Steve Chu, visual effects artist.
AUDIO POST
Photomag, New York.
John Grant and Tom Goldblatt, mixers. (Goldblatt is now with audioEngine; see story, p. 1.)
SOUND DESIGN
Breathe.
Michael Schwartz, sound designer.
THE SPOT
Bayer Back & Body Pain medicine comes to the aid of a couple who awaken with body stiffness and back pain on a rainy morning, in "Painful Morning" (:30/:15).
Spot broke July 8.