This month the editors of SHOOT will select the “Top Spot of the Year.” But first, we’d like to get your opinion. We have culled through some 50 pieces of work that earned SHOOT “Top Spot of the Week” status throughout 2010, narrowing the field down to 15 finalists from which to choose.
Take a minute to cast your vote in SHOOT Magazine’s 2010 “Top Spot of the Year” poll at www.SHOOTonline.com.go/SHOOTsurvey or vote here (pop-up window). The voting ends on Dec. 15 12pm EST. The SHOOT “Top Spot of the Year” winner will be published in SHOOT’s Dec. 17 e.dition and online at www.SHOOTonline.com.
Several finalists are comedy driven, including the viral video “Clothing Drive” for Bud Light, the HP television spot “Happy Baby” and Chef Boyardee’s “Blankey.” Other candidates offer humor with a musical twist such as Kia Soul’s “This or That” and Fruit of the Loom’s “Comfortably.” The latter also gained inclusion this year in one of SHOOT’s quarterly Top Ten Tracks Charts which recognize outstanding use of music and sound.
Also in the mix are visual effects tour de force efforts such as Traveler’s “Watering Hole,” Visa Europe’s “Football Evolution” and Sprint’s “Firsts.”
There’s even some tug-at-the-heartstrings fare–while also eliciting pangs from the environmentally conscious–for Nissan, a wild “Rollercoaster” ride for BarclayCard, and a wake-up call for small business from American Express.
While the finalists are diverse, they share an uncommon bond of great storytelling. And from this assortment, we’d like you, our readers, to chime on on what you regard as the best of the batch, the Top Spot of 2010.
Finalists in SHOOT’s 2010 “Top Spot of the Year” Poll are listed below for your review. To view a spot, description of the work, and credit information simply click on the Spot Name below [Note: You must be registered (FREE) to view video on www.SHOOTonline.com.] To register, go to Home Page and click “register” in login box. Please vote here.
Client|Spot Name~Director(s)~Agency
Activision Blizzard/Call of Duty: Black Ops’ “There’s a Soldier in All of Us”~Rupert Sanders~TBWAChiatDay, Los Angeles
American Express OPEN’s “Reveille”~Max Malkin~Crispin Porter + Bogusky
AT&T’s “Birthday”~Peter Thwaites~BBDO New York
Barclaycard’s “Rollercoaster”~Nicolai Fuglsig~Bartle Bogle Hegarty, London
Bud Light’s “Clothing Drive”~Erich Joiner~DDB Chicago, Inc.
Chef Boyardee’s “Blankey”~Matt Aselton~Venables, Bell & Partners
Fruit of the Loom’s “Comfortably”~Klaus Obermeyer~The Richards Group, Dallas
GE’s “Say Ahh”~Traktor~BBDO New York
HP’s “Happy Baby”~Noam Murro~Goodby, Silverstein & Partners
Kia Soul’s “This or That”~Antoine Bardou Jacquet~davidandgoliath
Nissan LEAF’s “Polar Bear”~Daniel Kleinman~TBWA/Chiat/Day, Inc
Sprint’s “Firsts”~Dael Oates, David Rosenbaum~Goodby, Silverstein & Partners
Stella Artois’ “Apartomatic”~Wes Anderson, Roman Coppola~Mother London
Travelers’ “Watering Hole”~Dante Ariola~Fallon Minneapolis
Visa Europe’s “Football Evolution”~Chris Palmer~Saatchi & Saatchi, London
Please vote here in SHOOT Magazine’s 2010 “Top Spot of the Year” poll or visit www.SHOOTonline.com.go/shootsurvey to cast your vote.
Votes Also Wanted For The “Best of The Best Work You May Never See” of 2010
This month the editors of SHOOT will also select the “Best of The Best Work You May Never See.” We’d like to get your opinion on that as well. Several finalists are quite poignant such as Amnesty International’s “Death Penalty,” Montana Meth Project’s “Ben” and Metropolitan Police’s “Wallpaper.” Others take the comedic route, including California Milk Processor Board’s “Dentist,” Eastpak’s “Battle,” and K&G Fashion Superstores’ “Modern Day Hercules.” Spec fare is also in the mix like Bridgestone’s “A Boy and His Tire” and HBO Boxing After Dark’s “I Still Have A Soul.” Take a minute to cast your vote in SHOOT Magazine’s 2010 “Best of The Best Work You May Never See” poll at www.SHOOTonline.com.go/SHOOTsurvey as well or vote here (pop-up window). The voting ends on Dec. 15 12pm EST. The SHOOT “Best of The Best Work You May Never See” winner will also be published in SHOOT’s Dec. 17 e.dition and online at www.SHOOTonline.com.
The Music & Sound “Top Track of the Year” For 2010 Opinion Requested
This month the editors of SHOOT will also select the Music & Sound “Top Track of the Year” For 2010. We’d like to get your opinion on that as well. Culling through entries from this year’s quarterly Top Ten Tracks Charts, the editors of SHOOT have for the first time selected 15 finalists for the Top Track of 2010. The mix of music/sound candidates is largely from TV commercials–in the U.S. and Europe–but also part of the field are some web-based fare, a tongue-in-cheek mini-documentary, even a short film. We’d like you to pick your favorite from this group of candidates. Take a minute to cast your vote in SHOOT Magazine’s “Top Track of 2010” poll at www.SHOOTonline.com.go/SHOOTsurvey or vote here(pop-up window). The voting ends on Dec. 15 12pm EST. The SHOOT Music & Sound “Top Track of the Year” winner will also be published in SHOOT’s Dec. 17 e.dition and online at www.SHOOTonline.com.
About SHOOT Magazine
SHOOT Magazine is the leading publication for commercial and entertainment production & postproduction decision-makers. Covering news, great work, trends, creative techniques, applications and talent, SHOOT provides timely and relevant information including behind-the-scenes looks at the best new commercials, interactive work, branded content, music videos, featuress, etc., and the talented ad agency creatives & producers and commercial & entertainment industry executives and artisans behind the work. SHOOT also reports on the latest cinematography, post & editing technology and equipment. If the work involves advertising or entertainment content that consumers view on a screen–TV screen, Cinema screen, Computer screen, Mobile screen or Game screen, SHOOT is searching out who’s doing the most innovative work and what’s coming next. SHOOT provides insights from established filmmaking talent as well as giving its readers a heads-up on the up-and-comers, as reflected in our March and October Directors Issues. For 49 years SHOOT has been chronicling commercialmaking from its infancy to maturation, providing historical contest and a mix of perspectives, showing where the industry has been in order to get a better handle on where it is and in what directions it is headed. SHOOT explores the advertising and entertainment crossover dynamic and integrated campaign strategies, providing an informed big-picture take on the business and the creative sides of advertising and entertainment while showcasing the best work–both prominent and obscure–and getting into the hearts, minds and creative spirit of the industry’s best and brightest executives and artisans in the client, agency creative, entertainment, production, post and music sectors. For further information, please visit www.SHOOTonline.com. Follow us on Facebook or Twitter.
