Rap star Snoop Dogg talks about “life, love, music, marijuana and what we do,” during a one hour television special which will air on the TV One Channel December 12th. Jay Silverman directed the special, which was produced by Susan Banks and Paul Skorich. TV One’s Cathy Hughes serves as host.
During the course of the one hour TV special filmed at renowned East West Studios in Hollywood, Snoop Dogg reveals:
> “Hollywood don’t understand me. They put me in movies as the sidekick instead of the lead. So, I’m gonna start making my own movies with my own stories with real substance. The only way I’ll be a movie star is to create them myself—I’m gonna become the whole thing. Hollywood don’t believe, so I’ll make them believe.”
> Music is life. Today, hip hop music is running the whole music industry. There isn’t a genre that doesn’t borrow from hip hop. But we were black sheep to begin with…hip hop music was never meant to last this long. Now, we’re the ones who created this mainstream cross-over.”
> “My mother raised me to love people and to not have a view of what color they were, or where they came from, or their social status. It was just about people. I grew up with people from all walks of life—that’s why my music appeals to everybody. Cause I make it for everybody.”
> “I’m not a teacher, but I know a lot of what I do is inspirational…I try to be articulate for those people who look up to me. As I get older, I’m getting wiser and stronger and becoming who I was really meant to me. Not that 17 year old kid who was always getting into trouble.”
> “Sometimes gang members don’t want to be in gangs anymore—they don’t want to be doing drugs or hanging at the liquor store…they want rehabilitation. But someone has to give them a window of opportunity. I’ll always hire someone just out of jail and on parole—cause I used to be that same guy. I try to stay connected to where I came from.”
> “I love smoking weed—it’s what I am. Alcohol and tobacco are sold over the counter every day, killing way more people than marijuana. I’m Bob Marley reincarnated.”
Director Jay Silverman said, “Snoop Dogg is truly an American original. While his candor and honesty about his life and his past may be shocking to some, you can never say the guy’s boring! This one hour special will present viewers with a comprehensive look into the mind of one of the music industry’s most successful and unique artists of the past two decades — not to mention the fact that he’s become a living legend. Snoop, today, is a global icon across the worlds of music and popular culture.”
About SNOOP DOGG
Cordozar Calvin Broadus, better known by his stage name Snoop Dogg, is an American entertainer, rapper, record producer and actor. Snoop’s debut album, “Doggystyle,” was released in 1993 under Death Row Records. “Doggystyle” went quadruple platinum and spawned several hit singles, including "What’s My Name" and "Gin & Juice". His second album, 1996’s “Tha Doggfather,” was his last release for Death Row before he signed with No Limit Records, where he recorded three albums from 1998 to 2001. Snoop then signed with Priority/Capitol/EMI Records in 2002, which released his album “Paid tha Cost to Be da Boss,” and then he signed with Geffen Records in 2004 for his next three albums.
In addition to music, Snoop Dogg has also starred in motion pictures and hosted several television shows: “Doggy Fizzle Televizzle,” “Snoop Dogg’s Father Hood” and “Dogg After Dark.” He also coaches a youth football league and high school football team. His tenth studio album, “Malice n Wonderland,” was released in late 2009.
About TV ONE
TV One is a cable/satellite television network, programming primarily to African American adults. TV One offers a broad range of lifestyle and entertainment-oriented programming that respects their values and reflects their intellectual and cultural diversity. TV One’s goal is to be distributed on the most widely available cable and satellite service level in markets where African Americans represent a significant segment of the population.
With an engaging mix of original and acquired programming from key entertainment genres, TV One’s programming provides a sophisticated alternative for adult African American viewers. TV One is a venture of Radio One, Inc., the largest radio broadcaster primarily targeting African American and urban listeners, and Comcast Corporation, the largest cable operator in the country. Please see www.tvoneonline.com for more information.
About JAY SILVERMAN PRODUCTIONS
A prominent television executive producer and director, Jay Silverman, founder of Jay Silverman Productions in Hollywood, is also a successful director of television advertising who is currently celebrating his 30th Anniversary Year in the ad/marketing industry.
Silverman, executive produced the hit A&E series “The Cleaner,” has also directed dozens of television specials for the TV One Channel. He has directed countless on-air promotional spots for all of the major broadcast networks, as well as for many cable channels, including the original launches of the smash hit TV series “American Idol” and “Desperate Housewives.”
During the span of his award winning career, Silverman first became a noted celebrity photographer, specifically requested by high profile actors, sports personalities, recording artists, industry leaders, and supermodels. Dozens of legendary Hollywood notables have been photographed by Silverman during the past three decades, including Ray Charles, Vincent Price, Quincy Jones, Salma Hayek, Rodney Dangerfield, Sharon Stone, George Burns, Vanna White, Clint Eastwood, Beyoncé and Will Smith, to name just a few.
Silverman evolved his client base to later include directing multi-media advertising projects for such Fortune 500 clients as McDonalds, Intel, Disney, RAC, Coors, Budweiser, GM, Coke, Pepsi, Frito-Lay, Visa, and Gatorade, among many others. Over the years, his work has been honored with numerous Belding, Telly, Promax, and Lucy Awards. In addition, he has also been recognized for his
achievements in creating and producing many national PSA campaigns for such worthy causes as the American Cancer Society, the Foundation for the Junior Blind, the Governor’s Council on Physical Fitness, the ACLU, and the Sierra Club.
Jay Silverman Productions is located at 1541 N. Cahuenga Blvd., Hollywood, CA 90028. The phone is 323/466-6030, and the web is www.jaysilverman.com.
