With a mission to discover top emerging artists looking to make their industry mark, and following on the heels of the 8th Annual SHOOT New Directors Showcase Screening Event, which played to a packed house at the DGA Theatre in NYC Tuesday Night, the editors of SHOOT Magazine, the leading publication for commercial and entertainment production, announced today the release of The SHOOT New Directors Showcase Web Reel featuring work from 39 directors who made the final cut, after a global search for months, to be included in this year’s Showcase. The 39 directors fill 32 Showcase slots–26 individual directors, five duos, and a helming trio.
The directors come from a great variety of backgrounds including unaffiliated newcomers, several with ad agency pedigrees–including one who’s still on the agency side–and even a helmer whose directorial debut earned an Academy Award nomination for Best Documentary. Many of the directors appeared at the Showcase event, with six participating in a panel discussion during which they related their backstories and strategies for breaking into the directorial ranks. Also on the panel providing production house and ad agency perspectives on the marketplace for new directing talent were, respectively, Bonnie Goldfarb, co-founder/executive producer of harvest, and Lora Schulson, executive director of content production at Young & Rubicam, New York. The work entered in this year’s New Directors search conducted from January to early April included documentaries, features, commercials, alternative media content, music videos, shorts and spec work. From laughter to tears, drama to horror, spots to movie excerpts, dialogue driven to visual effects fantasy–that’s just a sampling of the range of emotions, genres, mediums and styles on these year’s SHOOT New Directors Showcase Reel.
Explore. Share. Comment.
The SHOOT 2010 New Directors Showcase Reel with the selected finalists work, images, comments and more is live at http://nds.SHOOTonline.com along with profiles of each director as well as contact information. With a click of the “menu” button on the NDS Web Reel video player, visitors can share a selected piece of work with anyone or post work on other sites like Facebook, Twitter, MySpace, Flickr, or Digg with easy embed features. SHOOT’s worldwide audience of professional creatives, filmmakers, commercialmakers, agency & studio production and postproduction executives are invited to comment about on the work and read the comments. A complete finalists list of directors chosen for The SHOOT 2010 8th Annual New Directors Showcase Reel is below.
Samples of the the Selected Work on the NDS Reel
Jason Zada, FITC’s “The Last Advertising Agency On Earth”
Link to FITC’s “The Last Advertising Agency On Earth” & director profile: http://nds.shootonline.com/meet-the-directors/director-jason-zada/
Michael Langan, Ann Arbor Film Festival’s “Road Trip”
Link to Ann Arbor Film Festival’s “Road Trip” & director profile: http://nds.shootonline.com/meet-the-directors/director-michael-langan/
The SHOOT 2010 8th Annual New Directors Showcase Reel features the following directors… (alpha name order)
AB/CD/CD (Arnaud Boutin, Camille Dauteuille & Clement Dozier), Lily Allen’s “Fuck You Very Much” music video
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-abcdcd/
Andersen M. Studio (Martin and Line Andersen), New Zealand Book Council’s “Going West” alternative media content
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-andersen-m-studio/
Alex Beh, “Babe” short film
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-alex-beh/
Kris Belman and Scott Balcerek, Gatorade’s “Replay” web series/alternative media content
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/directors-belman-balcerek/
Jeff Bitsack, Lowe’s “Jimmie’s Garage”
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-jeff-bitsack/
Aaron Brown & Ben Chappell (a.k.a. Focus Creeps), Cass McCombs’ “Dreams Come True” music video
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/focus-creeps/
Bill Bruce, New Balance’s “Feet On Head” short film
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/bill-bruce/
John J. Budion, E*Trade’s “Lottery”
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/john-j-budion/
Joe Burrascano, Pop Secret’s “Dark Knight”
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-joe-burrascano/
“JD” Joe Daniele, “Final Nail” spec spot
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-joe-danielle/
D.A.R.Y.L. (Montgomery James & Edward Lovelace), MySpace.com’s “Get Real Close” alternative media content
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-d-a-r-y-l/
Gregory de Maria, Chew Lips’ “Slick” music video
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-gregory-de-maria/
Shane Drake, Altoids’ “Man Conditioner” spec spot
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-shane-drake/
Marie Dvorakova, The Film Society of Lincoln Center’s “Steenbeck Story” spec short film
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-marie-dvorakova/
Varda Hardy, Rock for Equality.org’s “What Kind of Planet Are We On?
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-varda-hardy/
Eric D. Howell, Ana’s Playground short film
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-eric-d-howell/
Ellen Kuras, Nerakhoon (The Betrayal) feature documentary
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-ellen-kuras-2/
Michael Langan, Ann Arbor Film Festival’s “Road Trip”
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-michael-langan/
Ian Allen Lim, “Annie” short film
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-ian-allen-lim/
Dennis Liu, Microsoft’s “Office 2010” alternative media content
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-dennis-liu/
Mark & Louis (Mark Albiston, Louis Sutherland), “The Six Dollar Fifty Man” short film
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/mark-and-louis/
Hiro Murai, Nokia’s “Ovi”
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-hiro-murai/
Casey Neistat, “An Emasculating Truth” trailer/alternative media content
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-casey-neistat/
Sam O’Hare, “The Sandpit” short film
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-sam-o-hare/
Seyi Peter-Thomas, MTV On-Air Promos’ “VMA Side Story” branded content
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-seyi-peter-thomas/
Oliver Power, “Mi Kasa Su Kasa” short film
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-oliver-power/
Peter Rhoads, Trojan Condoms’ “Trojan Wallet”
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-peter-rhoads/
Jessica Sanders, Sony’s “make.believe” alternative media content
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-jessica-sanders/
Ezra J. Stanley, Levi’s “True Love” spec spot
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-ezra-stanley/
Andrew Tucci, Bounty’s “Bring It” rap video/alternative media content
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/andrew-tucci/
Cole Webley, Kodak‘s “Memories” spec spot
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-cole-webley/
Jason Zada, FITC’s “The Last Advertising Agency On Earth”
Link to selected work & profile: http://nds.shootonline.com/meet-the-directors/director-jason-zada/
SHOOT Directors Symposium, The SHOOT New Directors Showcase Event Sponsors
This year The DGA along with production companies harvest and ONE at Optimus, and Deluxe Entertainment Services Group, are the 2010 “Lead Sponsors”. Kodak, media & entertainment law firm Frankfurt Kurnit Klein & Selz, and ARRI are 2010 “Silver Sponsors” SHOOT greatly appreciates the support of the sponsors.
About The New Directors Search / The New Directors Showcase Reel
Each year SHOOT conducts a worldwide search to discover the best up-and-coming directors who, based on their initial work, show promise to soon make major positive contributions to advertising and/or entertainment in its traditional and emerging forms. The search is conducted by SHOOT’s editorial staff with input from advertising agency creative directors & heads of production, as well as production company heads and established directors. This year’s search was conducted from January 1-April 5th, 2010. Over the years, there have been assorted cases of New Directors Showcase helmers going on to gain industry prominence. Consider David Gray who was in the 2005 Showcase and a year later went on to be nominated for the DGA Award as best commercial director of the year. (Gray was at Hungry Man when included in the ’05 Showcase and has since moved over to Station Film). And last month Ross Katz won the DGA Award for outstanding achievement in movies for TV/miniseries on the strength of his HBO film Taking Chance, the same film which garnered him inclusion in SHOOT’s ’08 New Directors Showcase. (Katz is available for select spot assignments via TWC.)
To enter the search, a director must be directing traditional broadcast TV commercials less than 2 years (less than 3 years if work has been regional). Directors enter search via offical submission containing “VERY IMPORTANT NOTICE: “Please do NOT enter if you do not fit the criteria!! It’s inevitably discovered if a director has been directing commercials longer than the entry criteria. Disregarding the entry rules is embarrassing for the director and not fair to those who qualify. We greatly appreciate your cooperation in providing this great opportunity to those who fit the entry criteria”. Whether it’s the director him/herself entering or a production executive on the director’s behalf, whoever submits the form, signs the form certifying information submitted is accurate. Submission forms for the 2011 SHOOT 9th Annual New Directors Search will be available on SHOOTonline in late December 2010.
About SHOOT Magazine
SHOOT® Magazine is the leading publication for commercial and entertainment production. SHOOT covers news and trends including the global paradigm shift toward digital video content creation. SHOOT Magazine is edited for agency & studio creatives & producers, commercial and entertainment production/post industry executives and artisans, and brand marketer production executives. Through its “News” and “ScreenWork” sections, “Columns” and in-depth “Features”, each issue publishes timely news, relevant information and a behind-the-scenes look at the best new work and profiles/interviews with industry news makers. In addition, SHOOT reports on the latest cinematography, post & editing technology and equipment. If the work involves advertising and entertainment motion picture content that consumers view on a screen—a TV screen, Cinema screen, Computer screen, Mobile screen or Game screen, SHOOT is searching out who’s doing the most innovative work and what’s coming next. For further information please visit SHOOTonline® at www.SHOOTonline.com. Follow SHOOT on Twitter here.
