5 Alarm Music, a division of DMI Music & Media Solutions, innovators in the world of production music for film television, radio and commercials, further broaden their musical arsenal with the addition of Sonicfire Pro 5 software, and four new libraries’ Versatile Underscore, Revolution, Liftmusic, and StereoRoyal. Cassandra Lord, General Manager/Executive Producer of 5 Alarm Music, is set to unveil the new features at the 2010 National Association of Broadcasters (NAB) tradeshow in Las Vegas, April 12-15, Booth #SL8209.
Sonicfire Pro 5‹fondly known as Hanzis a landmark innovation in music customization, which enables users to choose and precisely match music with their work no skilled sound editor needed. With key features that choose the length, mood, impact points, tempo, and mix, all at cost effective library rates, itยนs like having a composer in a box.
Versatile Underscore captures our constantly changing emotional scenery with elegance and precision while offering more creative control over the production music you select. It delivers not just full and underscore versions, but also music beds and instrument stems that comprise the music palate of the full track. Music supervisor, Greg DeBonne, lends his expertise in creating a new and unique production music library with total control and versatility in mind to create a collection perfect for scoring a wide variety of productions.
Revolution Music is a newly formed production company and catalog created for contemporary reality and episodic television series underscore. Spearheaded by award-winning composers Yoav Goren and Jeffrey Fayman, whose cinematic compositions pioneered the sound of modern trailers scores at their iconic music production company Immediate Music, 1 Revolution has been created to similarly revolutionize the sound of modern television music.
Revolution Music delivers a signature contemporary and cinematic sound, along with unmatched high quality production sensibilities that has earned Goren and Fayman numerous accolades, including an Emmy for NBC’s 2006 Torino Winter Olympic Games, and the 2009 Hollywood Music In Media Vanguard Award.
Revolution is positioned to offer a broad catalog of music genres, from inventive sound design to contemporary stylings to dramatic orchestral textures, that will elevate the emotional impact of any television production. The catalog launches in July 2010 with 3000 tracks.
StereoRoyal marches to the beat of a different drummer! With larger than life beats and oddball sound effects, this new library from Denmark is anything but ordinary. These charismatic tracks serve as quirky musical backdrops that evoke a feeling of mysterious oddity. Step away from vanilla and add a vibrant splash of color to your production!
Liftmusic turns up the volume on fun with tracks that add heart and personality to any production. The artistry of this library is sky high and adds real dimension and depth. These CDยนs are jam-packed with electro breakbeats, ambient, jazzy grooves and much more. Perfect for just about anything!
5 Alarm’s vision is constantly expanding offering a comprehensive range of services: music supervision, custom music, music editing and television production music for song replacement. Their secret sauce can be found in their award-winning composers with a finger on the pulse of entertainment’s evolving trends, unparalleled music expertise and personalized service since their doors opened in 2002.
About Five Alarm Music
5 Alarm Music is an innovative leader in custom and production music for the television, film, radio and advertising industries. Drawing from a large pool of talented composers (many GRAMMY and EMMY award winners), 5 Alarm boasts the largest independent production music library in the nation with over 40 music libraries and 110,000 tracks. 5 Alarm’s world-class music libraries, roster of independent artists, and its ability to customize, edit and supervise music have earned it the title of “Music Concierge.” 5 Alarm provides music resources through advanced technology delivery systems, including a sophisticated Internet search engine that is user friendly and Mac compatible.
5 Alarm Music also houses its own independent record label, Rescue Records. With a roster of 275 emerging, talented independent artists, Rescue Records makes it easy to license music for any production needs-in just one phone call.
About DMI Music & Media Solutions
Formed in 1997, DMI Music & Media Solutions is located in Pasadena, CA and is the premier music-branding agency whose clients include General Mills, Nestle, Delta Air Lines, Kohl’s, Build-A-Bear Workshop, AARP, amongst other Fortune 1000 brands. As pioneers and innovators of music branding, DMI crafts campaigns played across multiple platforms that forge strong emotional connections between brands, consumers, and music. DMI’s tightly integrated divisions deliver clients the only complete “360-degree” set of music branding capabilities including: music branding strategies (DMI Music Branding Group); in-venue audio and video programming (DMI Music & Media Networks); full-service recording and audio post facilities (Firehouse Recording Studios); a 25,000-song library of production music for television, film, and commercials (5 Alarm Music); an award-winning interactive design studio (Big Rig Interactive); and promotional music CDs (Disc Marketing). www.dmimusic.com