Bravedog has been launched in West Hollywood, CA, by principals Stephen McCarthy and Juan-Carlos Castano, as a new, full-service, one-stop “Award Competition Entry” company. Bravedog assists its clients with the process involved in the submission of projects into film festivals, broadcast and cable television award shows, and major advertising award competitions, both throughout the U.S., and internationally. The company also provides its services to associations, charities, non-profits, and other organizations, both large and small. The announcement was made today by Bravedog co-founders Stephen McCarthy and Juan-Carlos Castano.
Combined, McCarthy and Castano bring to Bravedog over 21 years of experience in managing award competition entries for creative excellence, on behalf of a diverse array of clients. To date, those clients have won over 180 awards. McCarthy said, “Bravedog is all about award competitions. We know how important winning prestigious awards can be to creative companies. We have developed a unique strategy by which to not only submit projects for these awards, but how to maximize our clients’ opportunities to win them. We alleviate the time consuming, labor intensive, and costly efforts normally associated with these submissions.”
Adds Castano, “Bravedog provides a simple, cost effective, one-stop solution for ad agencies, film companies, and broadcast and cable TV networks wishing to win awards for their creative, marketing, and promotional work. As most companies today market themselves across multiple media formats, an understanding of the nuances of competitions and categories has become imperative in the selection of creative work that can win. Our clients appreciate that we know how to negotiate the complicated and time consuming award competition rules and requirements. Our services allow them to focus on what they do best—produce incredible creative work.”
Among the award competitions to which Bravedog submits its clients’ work are the “Clios,” the CTAM “Mark” Awards, the Cannes “Lions,” the “One Show” Awards, the Emmys, and the PromaxBDA Honors, to name just a few. The company also submits client films into the Cannes, Sundance, and Slamdance Film Festivals. For film companies, Bravedog provides much needed support in the critical process of festival exhibition, an essential component within the marketing and promotion of films, as well as in the potential procurement of theatrical distribution.
ABOUT BRAVEDOG
Bravedog co-founders Stephen McCarthy and Juan-Carlos Castano were formerly in-house executives with Promax/BDA. There, they managed the Promax/BDA International Award Competitions, as well as the “MI6” Game Marketing Awards. Their responsibilities included marketing and promotion, development and execution, category development, rules, judging and standards, and results and reporting, within these contests. The experience brought the men unique insights when working directly with clients in reviewing their assets, and in developing a plan of action. In this way, McCarthy and Castano are able to maximize potential award wins through proper placement within various award competitions.
Since its recent launch, Bravedog has already been retained by such major clients as CNN, Discovery Europe, Bravo, Fuel TV, and A&E Networks.
Hurrah! Marketing (www.hurrahmarketing.com) is the official rep agency behind Brave Dog. Carol Eisenrauch, president of Hurrah!, said, “By helping to craft the narrative of the entry concept, and presenting the work of each of their clients to its best advantage, Bravedog is sure to quickly become a major resource within the entertainment and advertising industries. They specialize in supporting a company’s or agency’s best creative, marketing, and public relations efforts, and, quite simply, they make the entry into award competitions painless. Bravedog helps ensure that their clients win awards. They are honored to be associated with– and work on behalf of– these top creative teams, assisting them in getting their great work the recognition it deserves.”
Brave Dog is located at 1433 N. Harper Ave., Suite # 2, West Hollywood, CA, 90046. The phone is 323/848-9716, and the company’s website is http://www.bravedog.tv
