<a href="www.crmstudios.tv.>CRM Studios of Las Colinas produced and directed the latest ad campaign for Glastonbury, Connecticut-based Cashman+Katz on behalf of client <a href="www.pocket.com.>Pocket Wireless of San Antonio, Texas. The TV ad campaign consists of four 30-second spots shot on film throughout the Dallas/Fort Worth area.
The ads will air in <a href="www.pocket.com.>Pocket Wireless markets in south Texas, Hartford, Connecticut, and Springfield, Massachusetts in both English and Spanish. The campaign is designed to increase awareness of Pocket’s flat-rate, unlimited wireless calling.
The decision to use <a href="www.crmstudios.tv.>CRM Studios was based on its proven experience in wireless retailing; its ability to provide complete, turnkey service; and the strength of the on-staff talent. The spots were produced by executive producer Tom Kirkhart and directed by creative director and CEO Steve Dunning.
Each of the four humorous mini-episodes centers around three 20-somethings portraying internet news investigators. As the “Truth Crew,” they stage interviews to disprove the incredible services offered by <a href="www.pocket.com.>Pocket Wireless, yet fail at every effort. In the process, they highlight Pocket features like free text and pictures, roaming, no contract, feature-packed phones, and more.
About <a href="www.pocket.com.>Pocket Wireless
<a href="www.pocket.com.>Pocket Wireless‘ parent company, Pocket Communications, debuted in Texas in 2005, and is Texas’ fastest-growing flat-rate wireless company and the third-largest flat-rate carrier in the nation. Since the company was formed in May 2006, it has grown to over a quarter of a million customers. For more information, please visit www.pocket.com.
About <a href="www.crmstudios.tv.>CRM Studios
<a href="www.crmstudios.tv.>CRM Studios, a top-tier production/post-production company, produces projects for entertainment, corporate, government, and non-profit organizations. Clients include Lockheed Martin, Dillard’s, RadioShack, City of Dallas, GameStop, Tabasco, Alcon Laboratories, Fox News, Pfizer, Tribune Media Services and many more. More information is available at www.crmstudios.tv.