On Saturday, January 17 a new TV ad, “Pass,” created by TBWAChiatDay Los Angeles, debuted during Saturday Night Live. It continues to play across multiple networks and also online at www.refresheverything.com.
Credits for: PEPSI “Pass”
AGENCY: TBWAChiatDay, LA
Worldwide Chief Creative Officer: Lee Clow
Executive Creative Director: Rob Schwartz
Creative Directors: Brett Craig/Joe Shands
Art Director: Xanthe Hohalek
Copywriters: Melissa Pipeling/Michelle Lewis
Head of Production: Richard O’Neill
Executive Producer: Anh-Thu Le
Producers: Anh-Thu Le/Chris Capretto
Account Management: Erica Hoholick/David Dreyer/Romy Flint
PRODUCTION COMPANY: MJZ
Director: Dante Ariola
Director of Photography: Matthew Libatique
Line Producer: Natalie Hill
EDITORIAL: Peepshow
Editor: Andrea MacArthur
Assistant Editor: Healy Snow
VISUAL EFFECTS: METHOD
Executive Producer: Helen Hughes
Producer: Scott Boyajan
Creative Director: Alex Frisch
VFX Set Supervisor: Gil Baron
CG Supervisor: Andy Boyd
Lead Compositors: Claus Hansen, Alex Frisch
Compositor: Noah Caddis
MUSIC: The Who “My Generation”
Music Supervision: Elias Arts
Re-Mix Music Producer: T-Bone Burnett
Re-Mix Musical Arranger: Darrell Leonard
Re-Mix Studio Engineer: Jason Wormer
SOUND DESIGN:
Sound Designer: Brian Emrich
TELECINE: Company 3
Colorist: Stefan Sonnenfeld
MIXING FACILITY: PLAY
Mixer: John Bolen
ABOUT ELIAS ARTS:
A pre-eminent and world renowned creative collective for over 28 years, Elias Arts is devoted to music composition, strategy and production. The company has employed the emotional strength of music and sound to launch, grow and reposition the most recognized brands and companies worldwide. Elias Arts has worked with well over half of the Fortune 1000 companies, and has also helped turn numerous startups into everyday brand names. Among the clients Elias Arts has worked with are AOL, Mastercard, Sony, Columbia Pictures, Nike, Apple, Coca-Cola, AT&T, Ebay, Honda, Intel, Visa, Yahoo, Universal Studios, Microsoft, McDonalds, ESPN and General Motors, to name just a few.
With offices in Santa Monica and New York City, global resources and a renowned roster of gifted composers, producers, and marketers, the mission of Elias Arts is to constantly strive for creative excellence and distinction through the art of music and sound design. The company is the recipient of over 700 major industry awards from around the world. Please visit www.eliasarts.com