Bob Jeffrey, Worldwide CEO of JWT, announced the appointment of David Eastman as Worldwide Digital Director. In this newly created role, Eastman will report to Jeffrey and be responsible for the strategic oversight and management of the digital discipline within JWT, RMG and all subsidiary companies, with the remit of integrating the digital assets and overseeing all activation and through-the-line marketing throughout the network. Additionally, Eastman will join the JWT Worldwide Executive Committee.
Eastman, 45, joins JWT from the Omnicom-owned Republic Family (formerly Zulu network) where he was Chief Executive since June 2007. Prior to that, Eastman spent seven years at Agency.com, most recently as President & Worldwide Chief Executive since 2006, where he was responsible for all aspects of worldwide operations. Under his tenure, Agency.com the company achieved considerable success working with clients including British Airways, Dulux and John Lewis and was recognized as the second most-awarded interactive agency in the U.K. by the Cyber Won Report.
“Digital is at the core of our business, and David Eastman will be responsible for integrating our many digital assets and overseeing activation and through-the-line marketing throughout the network to ensure we are maximizing resources, sharing knowledge and collaborating efficiently and effectively in order to create winning ideas for our clients,” stated Jeffrey.
“For me, this role validates the importance JWT places on integrating digital into everything they do,” stated Eastman. “I’m excited about helping them to achieve that and thrilled to be joining the team.”
About JWT
JWT is the world’s best-known marketing communications brand. Headquartered in New York, JWT is a true global network with more than 200 offices in over 90 countries employing nearly 10,000 marketing professionals.
JWT consistently ranks among the top agency networks in the world and continues its dominant presence in the industry by staying on the leading edge — from producing the first-ever TV commercial in 1939 to developing award-winning branded content for brands such as Freixenet, Ford and HSBC.
JWT’s pioneering spirit enables the agency to forge deep relationships with clients including Bayer, Cadbury, Diageo, DTC, Ford, HSBC, Johnson & Johnson, Kellogg’s, Kimberly-Clark, Kraft, Nestle, Nokia, Rolex, Schick, Shell, Unilever, Vodafone and many others. JWT’s parent company is WPP (Nasdaq: WPPGY).
Contact:Erin Johnson 212-210-7243 erin.johnson@jwt.com
“Ǝvolution” Comes Full Circle At The Chelsea Film Festival
The Chelsea Film Festival, running from October 16th through October 20th, 2024, at Regal Cinemas here in Union Square, is set to host the East Coast premiere of Ǝvolution, a thought-provoking experimental micro-short film that proves big ideas can come in small packages and in perfect circles.
In just 1 minute 16 seconds, this cinematic gem by Award-Winning Director Romina Schwedler, with original music by Argentine Composer Ignacio Montoya Carlotto, explores a cycle as old as time: life leads to progress, progress leads to destruction, and destruction, well, leads back to life. But is this vicious circle unbreakable? Ǝvolution suggests the answer is yes, unless we decide to open our eyes.
Inspired by the overwhelming number of recent events that threaten human existence, Ǝvolution, possibly the shortest film in this 12th edition of the festival, plays out entirely through the symbolism of circles, cleverly illustrating —in the blink of an eye— the repeating patterns of history, and confronting viewers with the uncomfortable truth that our so-called “progress” may, in fact, be guiding us to our own ruin.Premiering at the Regal 14 Union Square, New York City, on October 18, 2024, at 11 a.m., Romina Schwedler's micro-short, featuring Leah Young with cinematography by Alan J. Carmona, will be sure to spark conversations longer than the film itself! Forcing viewers to reconsider the true meaning of evolution, not just as a biological process, but as a reflection of our collective journey as humans.
With a string of festival appearances across the globe, including CineGlobe at CERN (Switzerland/France), Oscar®... Read More